The customer-centred strategy Thinking strategically about your customers
| Main Author: | |
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| Format: | Book |
| Language: | English |
| Published: |
Institute of Management
Pitman |
| Series: | Institute of Management/Pitman |
| Physical Description: | xiv, 206 p. fig., tabl. 24 cm. |
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| ISBN: | 0-273-63004-0 |