The new rules of marketing & PR how to use social media, online video, mobile applications, blogs, news releases, and viral marketing to reach buyers directly
| Main Author: | |
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| Format: | Book |
| Language: | English |
| Published: |
Wiley, J.
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| Edition: | 5th ed. |
| Physical Description: | xxi, 458 p. fig. 23 cm. |
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| ISBN: | 978-1-119-07048-1 |