Marketing management
| Main Authors: | , |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Pearson/Prentice Hall
|
| Edition: | 12th ed. |
| Physical Description: | xxxix, 729 p. fig., tabl. 28 cm. |
|---|---|
| ISBN: | 0-13-145757-8 |
| Main Authors: | , |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Pearson/Prentice Hall
|
| Edition: | 12th ed. |
| Physical Description: | xxxix, 729 p. fig., tabl. 28 cm. |
|---|---|
| ISBN: | 0-13-145757-8 |