Business communication today /
Κύριος συγγραφέας: | |
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Άλλοι συγγραφείς: | |
Μορφή: | Βιβλίο |
Γλώσσα: | English |
Έκδοση: |
Upper Saddle River, N.J. :
Pearson Prentice Hall,
c2008.
|
Έκδοση: | 9th ed. |
Θέματα: |
Πίνακας περιεχομένων:
- Understanding the foundations of business communication
- Achieving success through effective business communication
- Communicating in teams and mastering listening and nonverbal communication skills
- Communicating in a world of diversity
- Applying the three-step writing process
- Planning business messages
- Writing business messages
- Completing business messages
- Crafting brief messages
- Crafting messages for electronic media
- Writing routine and positive messages
- Writing negative messages
- Writing persuasive messages
- Supporting messages with quality information
- Finding, evaluating, and processing information
- Designing visual communication
- Planning, writing, and completing reports and proposals
- Planning reports and proposals
- Writing reports and proposals
- Completing reports and proposals
- Designing and delivering oral and online presentations
- Creating and delivering oral and online presentations
- Enhancing presentations with slides and other visuals
- Writing employment messages and interviewing for jobs
- Building careers and writing résumés
- Interviewing for employment and following up
- Appendix A: format and layout of business documents
- Appendix B: documentation of report sources
- Appendix C: correction symbols
- Video guide
- Handbook of grammar, mechanics, and usage.