APA (7th ed.) Citation

Hooley Graham J., Saunders John A., & Piercy Nigel F. (2004). Marketing strategy and competitive positioning (3rd ed.). Financial Times Prentice Hall.

Chicago Style (17th ed.) Citation

Hooley Graham J., Saunders John A., and Piercy Nigel F. Marketing Strategy and Competitive Positioning. 3rd ed. Financial Times Prentice Hall, 2004.

MLA (8th ed.) Citation

Hooley Graham J., et al. Marketing Strategy and Competitive Positioning. 3rd ed. Financial Times Prentice Hall, 2004.