Strategic marketing an applied perspective
| Κύριος συγγραφέας: | |
|---|---|
| Μορφή: | Βιβλίο |
| Γλώσσα: | English |
| Έκδοση: |
McGraw-Hill
|
MARC
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| 200 | 1 | |a Strategic marketing |e an applied perspective |f Karel Jan Alsem | |
| 210 | |a Boston |c McGraw-Hill |d 2007 | ||
| 215 | |a xi 324p. |c fig., tabl. |d 25 cm. | ||
| 300 | |a Πρόγραμμα "ΑΡΧΙΜΗΔΗΣ" | ||
| 320 | |a Includes bibliographical references and index | ||
| 606 | 0 | |a Μάρκετινγκ |x Σχεδιασμός | |
| 606 | 0 | |a Μάρκετινγκ |x Διοίκηση και οργάνωση | |
| 606 | 0 | |a Πώληση | |
| 606 | 0 | |a Πώληση |x Διοίκηση και οργάνωση | |
| 615 | |a ΜΑΡΚΕΤΙΝΓΚ | ||
| 676 | |a 658.810 1 | ||
| 700 | 1 | |a Alsem |b Karel Jan |4 070 | |
| 709 | |a McGraw-Hill | ||
| 801 | 0 | |a GR |b ΠΑ.Δ.Α. Βιβλιοθήκη Πανεπιστημιούπολης 2 |c 20081014 |g AACR2 | |
| 852 | |a INST |b LIBRARY |e 20081014 |h 658.810 1 ALS |p 000032286 |q 000032286 |t BK |y 23 |z 1 | ||
| 909 | |b 028546 | ||
| 960 | |a ΟΚΤΩΒΡΙΟΣ 2008 | ||
Εγγραφή στο Ευρετήριο Αναζήτησης
| _version_ | 1780545245622042627 |
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| author | Alsem Karel Jan |
| author_facet | Alsem Karel Jan |
| author_role | 070 |
| author_sort | Alsem Karel Jan |
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| collection | LIB2 Catalog |
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| dewey-hundreds | 600 |
| dewey-ones | 658 |
| dewey-raw | 658.810 1 |
| dewey-search | 658.810 1 |
| dewey-sort | 3658.810 11 |
| dewey-tens | 650 |
| format | Book |
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|
| id | lib2_1/9676 |
| illustrated | Illustrated |
| institution | University of West Attica |
| isbn | 007-124417-4 |
| language | English |
| physical | xi 324p. fig., tabl. 25 cm. |
| publishDate | 2007 |
| publisher | McGraw-Hill |
| record_format | marc |
| spelling | 20081014d2007 y0grey010503 ba eng Strategic marketing an applied perspective Karel Jan Alsem Boston McGraw-Hill 2007 xi 324p. fig., tabl. 25 cm. Πρόγραμμα "ΑΡΧΙΜΗΔΗΣ" Includes bibliographical references and index Μάρκετινγκ Σχεδιασμός Μάρκετινγκ Διοίκηση και οργάνωση Πώληση Πώληση Διοίκηση και οργάνωση ΜΑΡΚΕΤΙΝΓΚ 658.810 1 Alsem Karel Jan 070 McGraw-Hill GR ΠΑ.Δ.Α. Βιβλιοθήκη Πανεπιστημιούπολης 2 20081014 AACR2 INST LIBRARY 20081014 658.810 1 ALS 000032286 000032286 BK 23 1 |
| spellingShingle | Alsem Karel Jan Strategic marketing an applied perspective Μάρκετινγκ Σχεδιασμός Μάρκετινγκ Διοίκηση και οργάνωση Πώληση Πώληση Διοίκηση και οργάνωση ΜΑΡΚΕΤΙΝΓΚ |
| title | Strategic marketing an applied perspective |
| title_auth | Strategic marketing an applied perspective |
| title_full | Strategic marketing an applied perspective Karel Jan Alsem |
| title_fullStr | Strategic marketing an applied perspective Karel Jan Alsem |
| title_full_unstemmed | Strategic marketing an applied perspective Karel Jan Alsem |
| title_short | Strategic marketing |
| title_sub | an applied perspective |
| topic | Μάρκετινγκ Σχεδιασμός Μάρκετινγκ Διοίκηση και οργάνωση Πώληση Πώληση Διοίκηση και οργάνωση ΜΑΡΚΕΤΙΝΓΚ |
| topic_facet | Μάρκετινγκ Σχεδιασμός Μάρκετινγκ Διοίκηση και οργάνωση Πώληση Πώληση Διοίκηση και οργάνωση |