Consumer behavior building marketing strategy
| Κύριοι συγγραφείς: | , , |
|---|---|
| Μορφή: | Βιβλίο |
| Γλώσσα: | English |
| Έκδοση: |
Irwin/McGraw-Hill
|
| Έκδοση: | 10th ed. |
MARC
| LEADER | 00000cam a22000001 4500 | ||
|---|---|---|---|
| 001 | 1/9669 | ||
| 010 | |a 978-0-07-110668-9 | ||
| 010 | |a 0-07-110668-5 | ||
| 035 | |l 10013674 | ||
| 100 | |a 20081013d2007 y0grey010503 ba | ||
| 101 | 0 | |a eng | |
| 200 | 1 | |a Consumer behavior |e building marketing strategy |f Del I. Hawkins, David L. Mothersbaugh, Roger J. Best | |
| 205 | |a 10th ed. | ||
| 210 | |a Boston |c Irwin/McGraw-Hill |d c2007 | ||
| 215 | |a xxiv, 790 p. |c fig., ill., tabl. |d 25 cm. | ||
| 300 | |a Πρόγραμμα "ΑΡΧΙΜΗΔΗΣ" | ||
| 320 | |a Includes bibliographical references and index | ||
| 606 | 0 | |a Καταναλωτική συμπεριφορά |y Ηνωμένες Πολιτείες Αμερικής |x Μελέτες περιπτώσεων | |
| 606 | 0 | |a Έρευνα αγοράς | |
| 606 | 0 | |a Καταναλωτές | |
| 615 | |a ΜΑΡΚΕΤΙΝΓΚ | ||
| 676 | |a 658.834 2 | ||
| 700 | 1 | |a Hawkins |b Del I. |4 070 | |
| 701 | 1 | |a Mothersbaugh |b David L. |4 070 | |
| 701 | 1 | |a Best |b Roger J. |4 070 | |
| 709 | |a Irwin/McGraw-Hill | ||
| 801 | 0 | |a GR |b ΠΑ.Δ.Α. Βιβλιοθήκη Πανεπιστημιούπολης 2 |c 20081013 |g AACR2 | |
| 852 | |a INST |b LIBRARY |e 20081013 |h 658.834 2 HAW |p 000032287 |q 000032287 |t BK |y 23 |z 1 | ||
| 909 | |b 028545 | ||
| 960 | |a ΟΚΤΩΒΡΙΟΣ 2008 | ||
Εγγραφή στο Ευρετήριο Αναζήτησης
| _version_ | 1780545245616799744 |
|---|---|
| author | Hawkins Del I. Mothersbaugh David L. Best Roger J. |
| author_facet | Hawkins Del I. Mothersbaugh David L. Best Roger J. |
| author_role | 070 070 070 |
| author_sort | Hawkins Del I. |
| author_variant | h d i hdi m d l mdl b r j brj |
| building | Campus Library II |
| collection | LIB2 Catalog |
| dewey-full | 658.8342 |
| dewey-hundreds | 600 |
| dewey-ones | 658 |
| dewey-raw | 658.834 2 |
| dewey-search | 658.834 2 |
| dewey-sort | 3658.834 12 |
| dewey-tens | 650 |
| edition | 10th ed. |
| format | Book |
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|
| geographic_facet | Ηνωμένες Πολιτείες Αμερικής |
| id | lib2_1/9669 |
| illustrated | Illustrated |
| institution | University of West Attica |
| isbn | 978-0-07-110668-9 0-07-110668-5 |
| language | English |
| physical | xxiv, 790 p. fig., ill., tabl. 25 cm. |
| publishDate | 2007 |
| publisher | Irwin/McGraw-Hill |
| record_format | marc |
| spelling | 20081013d2007 y0grey010503 ba eng Consumer behavior building marketing strategy Del I. Hawkins, David L. Mothersbaugh, Roger J. Best 10th ed. Boston Irwin/McGraw-Hill c2007 xxiv, 790 p. fig., ill., tabl. 25 cm. Πρόγραμμα "ΑΡΧΙΜΗΔΗΣ" Includes bibliographical references and index Καταναλωτική συμπεριφορά Ηνωμένες Πολιτείες Αμερικής Μελέτες περιπτώσεων Έρευνα αγοράς Καταναλωτές ΜΑΡΚΕΤΙΝΓΚ 658.834 2 Hawkins Del I. 070 Mothersbaugh David L. 070 Best Roger J. 070 Irwin/McGraw-Hill GR ΠΑ.Δ.Α. Βιβλιοθήκη Πανεπιστημιούπολης 2 20081013 AACR2 INST LIBRARY 20081013 658.834 2 HAW 000032287 000032287 BK 23 1 |
| spellingShingle | Hawkins Del I. Mothersbaugh David L. Best Roger J. Consumer behavior building marketing strategy Καταναλωτική συμπεριφορά Ηνωμένες Πολιτείες Αμερικής Μελέτες περιπτώσεων Έρευνα αγοράς Καταναλωτές ΜΑΡΚΕΤΙΝΓΚ |
| title | Consumer behavior building marketing strategy |
| title_auth | Consumer behavior building marketing strategy |
| title_full | Consumer behavior building marketing strategy Del I. Hawkins, David L. Mothersbaugh, Roger J. Best |
| title_fullStr | Consumer behavior building marketing strategy Del I. Hawkins, David L. Mothersbaugh, Roger J. Best |
| title_full_unstemmed | Consumer behavior building marketing strategy Del I. Hawkins, David L. Mothersbaugh, Roger J. Best |
| title_short | Consumer behavior |
| title_sub | building marketing strategy |
| topic | Καταναλωτική συμπεριφορά Ηνωμένες Πολιτείες Αμερικής Μελέτες περιπτώσεων Έρευνα αγοράς Καταναλωτές ΜΑΡΚΕΤΙΝΓΚ |
| topic_facet | Καταναλωτική συμπεριφορά Μελέτες περιπτώσεων Έρευνα αγοράς Καταναλωτές |