Marketing
| Κύριοι συγγραφείς: | , , |
|---|---|
| Μορφή: | Βιβλίο |
| Γλώσσα: | English |
| Έκδοση: |
McGraw-Hill
|
| Έκδοση: | 11th ed. |
| Σειρά: | McGraw-Hill Series in Marketing |
MARC
| LEADER | 00000pam a2200000 i 4500 | ||
|---|---|---|---|
| 001 | 1/9226 | ||
| 010 | |a 0-07-114735-7 | ||
| 010 | |a 0-07-018954-4 | ||
| 035 | |l 10007000 | ||
| 100 | |a 19990123d1997 0grey0105 ba | ||
| 101 | 0 | |a eng | |
| 200 | 1 | |a Marketing |f Michael J. Etzel, Bruce J. Walker, William J. Stanton | |
| 205 | |a 11th ed. | ||
| 210 | |a New York |c McGraw-Hill |d 1997 | ||
| 215 | |a various pagings |c ill. |d 26 cm. | ||
| 225 | 2 | |a McGraw-Hill Series in Marketing | |
| 320 | |a Includes bibliographical references and index | ||
| 410 | 0 | |t McGraw-Hill Series in Marketing | |
| 606 | 0 | |a Μάρκετινγκ | |
| 606 | 0 | |a Μάρκετινγκ |x Διοίκηση και οργάνωση | |
| 676 | |a 658.8 | ||
| 700 | 1 | |a Etzel |b Michael J. | |
| 701 | 1 | |a Walker |b Bruce J. | |
| 701 | 1 | |a Stanton |b William J. | |
| 709 | |a McGraw-Hill | ||
| 801 | 0 | |a GR |b ΠΑ.Δ.Α. Βιβλιοθήκη Πανεπιστημιούπολης 2 |g AACR2 | |
| 852 | |a INST |b LIBRARY |e 19990621 |h 658.8 ETZ |p 000020477 |q 000020477 |t BK |y 23 |z 1 | ||
| 901 | |a PART-VII Φ.43 | ||
| 909 | |b 016556 | ||
| 970 | |a ΓΚΛΩΤΣΟΥ |b ΓΙΑΝΝΑ |z 1999-06 | ||
Εγγραφή στο Ευρετήριο Αναζήτησης
| _version_ | 1780545245536059393 |
|---|---|
| author | Etzel Michael J. Walker Bruce J. Stanton William J. |
| author_facet | Etzel Michael J. Walker Bruce J. Stanton William J. |
| author_role | |
| author_sort | Etzel Michael J. |
| author_variant | e m j emj w b j wbj s w j swj |
| building | Campus Library II |
| collection | LIB2 Catalog |
| dewey-full | 658.8 |
| dewey-hundreds | 600 |
| dewey-ones | 658 |
| dewey-raw | 658.8 |
| dewey-search | 658.8 |
| dewey-sort | 3658.8 |
| dewey-tens | 650 |
| edition | 11th ed. |
| format | Book |
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|
| id | lib2_1/9226 |
| illustrated | Illustrated |
| institution | University of West Attica |
| isbn | 0-07-114735-7 0-07-018954-4 |
| language | English |
| physical | various pagings ill. 26 cm. |
| publishDate | 1997 |
| publisher | McGraw-Hill |
| record_format | marc |
| series2 | McGraw-Hill Series in Marketing |
| spelling | 19990123d1997 0grey0105 ba eng Marketing Michael J. Etzel, Bruce J. Walker, William J. Stanton 11th ed. New York McGraw-Hill 1997 various pagings ill. 26 cm. McGraw-Hill Series in Marketing Includes bibliographical references and index Μάρκετινγκ Μάρκετινγκ Διοίκηση και οργάνωση 658.8 Etzel Michael J. Walker Bruce J. Stanton William J. McGraw-Hill GR ΠΑ.Δ.Α. Βιβλιοθήκη Πανεπιστημιούπολης 2 AACR2 INST LIBRARY 19990621 658.8 ETZ 000020477 000020477 BK 23 1 |
| spellingShingle | Etzel Michael J. Walker Bruce J. Stanton William J. Marketing Μάρκετινγκ Μάρκετινγκ Διοίκηση και οργάνωση |
| title | Marketing |
| title_auth | Marketing |
| title_full | Marketing Michael J. Etzel, Bruce J. Walker, William J. Stanton |
| title_fullStr | Marketing Michael J. Etzel, Bruce J. Walker, William J. Stanton |
| title_full_unstemmed | Marketing Michael J. Etzel, Bruce J. Walker, William J. Stanton |
| title_short | Marketing |
| topic | Μάρκετινγκ Μάρκετινγκ Διοίκηση και οργάνωση |
| topic_facet | Μάρκετινγκ Μάρκετινγκ Διοίκηση και οργάνωση |