Strategic market management
| Κύριος συγγραφέας: | |
|---|---|
| Μορφή: | Βιβλίο |
| Γλώσσα: | English |
| Έκδοση: |
Wiley, J.
|
| Έκδοση: | 4th ed. |
MARC
| LEADER | 00000pam a2200000 i 4500 | ||
|---|---|---|---|
| 001 | 1/9071 | ||
| 010 | |a 0-471-30956-7 | ||
| 035 | |l 10006946 | ||
| 100 | |a 19990123d1995 0grey0105 ba | ||
| 101 | 0 | |a eng | |
| 200 | 1 | |a Strategic market management |f David A. Aaker | |
| 205 | |a 4th ed. | ||
| 210 | |a New York |c John Wiley |d 1995 | ||
| 215 | |a xv, 379 p. |c fig. |d 23 cm. | ||
| 320 | |a Includes index | ||
| 606 | 0 | |a Μάρκετινγκ |x Διοίκηση και οργάνωση | |
| 606 | 0 | |a Έρευνα αγοράς | |
| 606 | 0 | |a Στρατηγικός σχεδιασμός | |
| 676 | |a 658.8 | ||
| 700 | 1 | |a Aaker |b David A. | |
| 709 | |a Wiley, J. | ||
| 801 | 0 | |a GR |b ΠΑ.Δ.Α. Βιβλιοθήκη Πανεπιστημιούπολης 2 |g AACR2 | |
| 852 | |a INST |b LIBRARY |e 19990621 |h 658.8 AAK |p 000020396 |q 000020396 |t BK |y 23 |z 1 | ||
| 901 | |a PART-VII Φ.41 | ||
| 909 | |b 016596 | ||
| 970 | |a ΓΚΛΩΤΣΟΥ |b ΓΙΑΝΝΑ |z 1999-06 | ||
Εγγραφή στο Ευρετήριο Αναζήτησης
| _version_ | 1780545245339975680 |
|---|---|
| author | Aaker David A. |
| author_facet | Aaker David A. |
| author_role | |
| author_sort | Aaker David A. |
| author_variant | a d a ada |
| building | Campus Library II |
| collection | LIB2 Catalog |
| dewey-full | 658.8 |
| dewey-hundreds | 600 |
| dewey-ones | 658 |
| dewey-raw | 658.8 |
| dewey-search | 658.8 |
| dewey-sort | 3658.8 |
| dewey-tens | 650 |
| edition | 4th ed. |
| format | Book |
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|
| id | lib2_1/9071 |
| illustrated | Illustrated |
| institution | University of West Attica |
| isbn | 0-471-30956-7 |
| language | English |
| physical | xv, 379 p. fig. 23 cm. |
| publishDate | 1995 |
| publisher | Wiley, J. |
| record_format | marc |
| spelling | 19990123d1995 0grey0105 ba eng Strategic market management David A. Aaker 4th ed. New York John Wiley 1995 xv, 379 p. fig. 23 cm. Includes index Μάρκετινγκ Διοίκηση και οργάνωση Έρευνα αγοράς Στρατηγικός σχεδιασμός 658.8 Aaker David A. Wiley, J. GR ΠΑ.Δ.Α. Βιβλιοθήκη Πανεπιστημιούπολης 2 AACR2 INST LIBRARY 19990621 658.8 AAK 000020396 000020396 BK 23 1 |
| spellingShingle | Aaker David A. Strategic market management Μάρκετινγκ Διοίκηση και οργάνωση Έρευνα αγοράς Στρατηγικός σχεδιασμός |
| title | Strategic market management |
| title_auth | Strategic market management |
| title_full | Strategic market management David A. Aaker |
| title_fullStr | Strategic market management David A. Aaker |
| title_full_unstemmed | Strategic market management David A. Aaker |
| title_short | Strategic market management |
| topic | Μάρκετινγκ Διοίκηση και οργάνωση Έρευνα αγοράς Στρατηγικός σχεδιασμός |
| topic_facet | Μάρκετινγκ Διοίκηση και οργάνωση Έρευνα αγοράς Στρατηγικός σχεδιασμός |