The portable MBA in marketing

Λεπτομέρειες βιβλιογραφικής εγγραφής
Κύριοι συγγραφείς: Schewe Charles D. 1942-, Hiam Alexander Waston
Μορφή: Βιβλίο
Γλώσσα:English
Έκδοση: Wiley, J.
Έκδοση:2nd ed.

MARC

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200 1 |a The portable MBA in marketing  |f Charles D. Schewe, Alexander Watson Hiam 
205 |a 2nd ed. 
210 |a New York  |c John Wiley  |d 1998 
215 |a xiv, 497 p.  |c fig.  |d 26 cm. 
320 |a Includes index 
606 0 |a Έρευνα αγοράς 
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709 |a Wiley, J. 
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970 |a ΓΚΛΩΤΣΟΥ  |b ΓΙΑΝΝΑ  |z 1999-06 

Εγγραφή στο Ευρετήριο Αναζήτησης

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author Schewe Charles D. 1942-
Hiam Alexander Waston
author_facet Schewe Charles D. 1942-
Hiam Alexander Waston
author_role

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id lib2_1/9032
illustrated Illustrated
institution University of West Attica
isbn 0-471-19367-4
language English
physical xiv, 497 p. fig. 26 cm.
publishDate 1998
publisher Wiley, J.
record_format marc
spelling 19990123d1998 0grey0105 ba
eng
The portable MBA in marketing Charles D. Schewe, Alexander Watson Hiam
2nd ed.
New York John Wiley 1998
xiv, 497 p. fig. 26 cm.
Includes index
Έρευνα αγοράς
Μάρκετινγκ Διοίκηση και οργάνωση
Πώληση Προώθηση
Πώληση
658.8
Schewe Charles D. 1942-
Hiam Alexander Waston
Wiley, J.
GR ΠΑ.Δ.Α. Βιβλιοθήκη Πανεπιστημιούπολης 2 AACR2
INST LIBRARY 19990621 658.8 SCH 000020408 000020408 BK 23 1
spellingShingle Schewe Charles D. 1942-
Hiam Alexander Waston
The portable MBA in marketing
Έρευνα αγοράς
Μάρκετινγκ Διοίκηση και οργάνωση
Πώληση Προώθηση
Πώληση
title The portable MBA in marketing
title_auth The portable MBA in marketing
title_full The portable MBA in marketing Charles D. Schewe, Alexander Watson Hiam
title_fullStr The portable MBA in marketing Charles D. Schewe, Alexander Watson Hiam
title_full_unstemmed The portable MBA in marketing Charles D. Schewe, Alexander Watson Hiam
title_short The portable MBA in marketing
topic Έρευνα αγοράς
Μάρκετινγκ Διοίκηση και οργάνωση
Πώληση Προώθηση
Πώληση
topic_facet Έρευνα αγοράς
Μάρκετινγκ Διοίκηση και οργάνωση
Πώληση Προώθηση
Πώληση