The essential marketing sourcebook
Κύριος συγγραφέας: | |
---|---|
Μορφή: | Βιβλίο |
Γλώσσα: | English |
Έκδοση: |
Pitman
|
MARC
LEADER | 00000nam a2200000 i 4500 | ||
---|---|---|---|
001 | 1/8841 | ||
010 | |a 0-273-61938-1 | ||
035 | |l 10006869 | ||
100 | |a 19990123d1996 0grey0105 ba | ||
101 | 0 | |a eng | |
200 | 1 | |a The essential marketing sourcebook |f Ros Jay | |
210 | |a London |c Pitman |d 1996 | ||
215 | |a xxvi, 253 p. |c diagr. |d 22 cm. | ||
320 | |a Includes bibliographical references | ||
606 | 0 | |a Μάρκετινγκ | |
606 | 0 | |a Άμεσο μάρκετινγκ | |
606 | 0 | |a Εμπορικά κανάλια | |
606 | 0 | |a Πώληση μέσω τηλεφώνου | |
606 | 0 | |a Έρευνα αγοράς | |
606 | 0 | |a Πώληση | |
606 | 0 | |a Πώληση |x Διοίκηση και οργάνωση | |
676 | |a 658.8 | ||
700 | 1 | |a Jay |b Ros | |
709 | |a Pitman | ||
801 | 0 | |a GR |b ΠΑ.Δ.Α. - Βιβλιοθήκη Πανεπιστημιούπολης 2 |g AACR2 | |
852 | |a INST |b LIBRARY |e 19990621 |h 658.8 JAY |p 000020464 |q 000020464 |t BK |y 23 |z 1 | ||
901 | |a PART-VII Φ.41 | ||
909 | |b 016580 | ||
970 | |a ΓΚΛΩΤΣΟΥ |b ΓΙΑΝΝΑ |z 1999-06 |
Εγγραφή στο Ευρετήριο Αναζήτησης
_version_ | 1780545245595828224 |
---|---|
author | Jay Ros |
author_facet | Jay Ros |
author_role | |
author_sort | Jay Ros |
author_variant | j r jr |
building | Campus Library II |
collection | LIB2 Catalog |
dewey-full | 658.8 |
dewey-hundreds | 600 |
dewey-ones | 658 |
dewey-raw | 658.8 |
dewey-search | 658.8 |
dewey-sort | 3658.8 |
dewey-tens | 650 |
format | Book |
fullrecord | {"leader":"01065nam a2200313 i 4500","fields":[{"001":"1/8841"},{"010":{"subfields":[{"a":"0-273-61938-1"}],"ind1":" ","ind2":" "}},{"035":{"subfields":[{"l":"10006869"}],"ind1":" ","ind2":" "}},{"100":{"subfields":[{"a":"19990123d1996 0grey0105 ba"}],"ind1":" ","ind2":" "}},{"101":{"subfields":[{"a":"eng"}],"ind1":"0","ind2":" "}},{"200":{"subfields":[{"a":"The essential marketing sourcebook"},{"f":"Ros Jay"}],"ind1":"1","ind2":" "}},{"210":{"subfields":[{"a":"London"},{"c":"Pitman "},{"d":"1996"}],"ind1":" ","ind2":" "}},{"215":{"subfields":[{"a":"xxvi, 253 p."},{"c":"diagr."},{"d":"22 cm."}],"ind1":" ","ind2":" "}},{"320":{"subfields":[{"a":"Includes bibliographical references"}],"ind1":" ","ind2":" "}},{"606":{"subfields":[{"a":"\u039c\u03ac\u03c1\u03ba\u03b5\u03c4\u03b9\u03bd\u03b3\u03ba"}],"ind1":"0","ind2":" "}},{"606":{"subfields":[{"a":"\u0386\u03bc\u03b5\u03c3\u03bf \u03bc\u03ac\u03c1\u03ba\u03b5\u03c4\u03b9\u03bd\u03b3\u03ba"}],"ind1":"0","ind2":" "}},{"606":{"subfields":[{"a":"\u0395\u03bc\u03c0\u03bf\u03c1\u03b9\u03ba\u03ac \u03ba\u03b1\u03bd\u03ac\u03bb\u03b9\u03b1"}],"ind1":"0","ind2":" "}},{"606":{"subfields":[{"a":"\u03a0\u03ce\u03bb\u03b7\u03c3\u03b7 \u03bc\u03ad\u03c3\u03c9 \u03c4\u03b7\u03bb\u03b5\u03c6\u03ce\u03bd\u03bf\u03c5"}],"ind1":"0","ind2":" "}},{"606":{"subfields":[{"a":"\u0388\u03c1\u03b5\u03c5\u03bd\u03b1 \u03b1\u03b3\u03bf\u03c1\u03ac\u03c2"}],"ind1":"0","ind2":" "}},{"606":{"subfields":[{"a":"\u03a0\u03ce\u03bb\u03b7\u03c3\u03b7"}],"ind1":"0","ind2":" "}},{"606":{"subfields":[{"a":"\u03a0\u03ce\u03bb\u03b7\u03c3\u03b7"},{"x":"\u0394\u03b9\u03bf\u03af\u03ba\u03b7\u03c3\u03b7 \u03ba\u03b1\u03b9 \u03bf\u03c1\u03b3\u03ac\u03bd\u03c9\u03c3\u03b7"}],"ind1":"0","ind2":" "}},{"676":{"subfields":[{"a":"658.8"}],"ind1":" ","ind2":" "}},{"700":{"subfields":[{"a":"Jay"},{"b":"Ros"}],"ind1":" ","ind2":"1"}},{"709":{"subfields":[{"a":"Pitman"}],"ind1":" ","ind2":" "}},{"801":{"subfields":[{"a":"GR"},{"b":"\u03a0\u0391.\u0394.\u0391. - \u0392\u03b9\u03b2\u03bb\u03b9\u03bf\u03b8\u03ae\u03ba\u03b7 \u03a0\u03b1\u03bd\u03b5\u03c0\u03b9\u03c3\u03c4\u03b7\u03bc\u03b9\u03bf\u03cd\u03c0\u03bf\u03bb\u03b7\u03c2 2"},{"g":"AACR2"}],"ind1":" ","ind2":"0"}},{"852":{"subfields":[{"a":"INST"},{"b":"LIBRARY"},{"e":"19990621"},{"h":"658.8 JAY"},{"p":"000020464"},{"q":"000020464"},{"t":"BK"},{"y":"23"},{"z":"1"}],"ind1":" ","ind2":" "}},{"901":{"subfields":[{"a":"PART-VII \u03a6.41"}],"ind1":" ","ind2":" "}},{"909":{"subfields":[{"b":"016580"}],"ind1":" ","ind2":" "}},{"970":{"subfields":[{"a":"\u0393\u039a\u039b\u03a9\u03a4\u03a3\u039f\u03a5"},{"b":"\u0393\u0399\u0391\u039d\u039d\u0391"},{"z":"1999-06"}],"ind1":" ","ind2":" "}}]}
|
id | lib2_1/8841 |
illustrated | Not Illustrated |
institution | University of West Attica |
isbn | 0-273-61938-1 |
language | English |
physical | xxvi, 253 p. diagr. 22 cm. |
publishDate | 1996 |
publisher | Pitman |
record_format | marc |
spelling | 19990123d1996 0grey0105 ba eng The essential marketing sourcebook Ros Jay London Pitman 1996 xxvi, 253 p. diagr. 22 cm. Includes bibliographical references Μάρκετινγκ Άμεσο μάρκετινγκ Εμπορικά κανάλια Πώληση μέσω τηλεφώνου Έρευνα αγοράς Πώληση Πώληση Διοίκηση και οργάνωση 658.8 Jay Ros Pitman GR ΠΑ.Δ.Α. - Βιβλιοθήκη Πανεπιστημιούπολης 2 AACR2 INST LIBRARY 19990621 658.8 JAY 000020464 000020464 BK 23 1 |
spellingShingle | Jay Ros The essential marketing sourcebook Μάρκετινγκ Άμεσο μάρκετινγκ Εμπορικά κανάλια Πώληση μέσω τηλεφώνου Έρευνα αγοράς Πώληση Πώληση Διοίκηση και οργάνωση |
title | The essential marketing sourcebook |
title_auth | The essential marketing sourcebook |
title_full | The essential marketing sourcebook Ros Jay |
title_fullStr | The essential marketing sourcebook Ros Jay |
title_full_unstemmed | The essential marketing sourcebook Ros Jay |
title_short | The essential marketing sourcebook |
topic | Μάρκετινγκ Άμεσο μάρκετινγκ Εμπορικά κανάλια Πώληση μέσω τηλεφώνου Έρευνα αγοράς Πώληση Πώληση Διοίκηση και οργάνωση |
topic_facet | Μάρκετινγκ Άμεσο μάρκετινγκ Εμπορικά κανάλια Πώληση μέσω τηλεφώνου Έρευνα αγοράς Πώληση Πώληση Διοίκηση και οργάνωση |