The CIM marketing dictionary
| Κύριος συγγραφέας: | |
|---|---|
| Συλλογικό Έργο: | , |
| Μορφή: | Βιβλίο |
| Γλώσσα: | English |
| Έκδοση: |
Butterworth-Heinemann
|
| Έκδοση: | 5th ed. |
| Σειρά: | The Chartered Institute of Marketing/ Butterworth-Heinemann Marketing Series |
MARC
| LEADER | 00000cam a22000001 4500 | ||
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| 200 | 1 | |a The CIM marketing dictionary |f Norman A. Hart |g published on behalf of The Chartered Institute of Marketing and The CAM Foundation | |
| 205 | |a 5th ed. | ||
| 210 | |a Oxford |c Butterworth-Heinemann |d 1996 | ||
| 215 | |a 321 p. |d 22 cm. | ||
| 225 | 2 | |a The Chartered Institute of Marketing/ Butterworth-Heinemann Marketing Series | |
| 305 | |a First published as Glossary of Marketing Terms 1977 | ||
| 305 | |a Reprinted 1998 | ||
| 410 | 1 | |t The Chartered Institute of Marketing/ Butterworth-Heinemann Marketing Series | |
| 606 | 0 | |a Μάρκετινγκ |x Λεξικά | |
| 615 | |a ΕΓΚΥΚΛΟΠΑΙΔΕΙΕΣ & ΛΕΞΙΚΑ | ||
| 615 | |a ΜΑΡΚΕΤΙΝΓΚ | ||
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| 700 | 1 | |a Hart |b Norman A. |4 070 | |
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| 712 | 0 | 2 | |a The Chartered Institute of Marketing |
| 712 | 0 | 2 | |a The CAM Foundation |
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| 960 | |a ΙΟΥΛΙΟΣ 2007 | ||
Εγγραφή στο Ευρετήριο Αναζήτησης
| _version_ | 1780545244459171840 |
|---|---|
| author | Hart Norman A. |
| author_corporate | The Chartered Institute of Marketing The CAM Foundation |
| author_corporate_role | |
| author_facet | Hart Norman A. The Chartered Institute of Marketing The CAM Foundation |
| author_role | 070 |
| author_sort | Hart Norman A. |
| author_variant | h n a hna |
| building | Campus Library II |
| collection | LIB2 Catalog |
| dewey-full | 658.8003 |
| dewey-hundreds | 600 |
| dewey-ones | 658 |
| dewey-raw | 658.800 3 |
| dewey-search | 658.800 3 |
| dewey-sort | 3658.800 13 |
| dewey-tens | 650 |
| edition | 5th ed. |
| format | Book |
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|
| id | lib2_1/7784 |
| illustrated | Not Illustrated |
| institution | University of West Attica |
| isbn | 0 7506 2346 2 |
| language | English |
| physical | 321 p. 22 cm. |
| publishDate | 1996 |
| publisher | Butterworth-Heinemann |
| record_format | marc |
| series2 | The Chartered Institute of Marketing/ Butterworth-Heinemann Marketing Series |
| spelling | 20070709e19981996 y0grey010503 ba eng The CIM marketing dictionary Norman A. Hart published on behalf of The Chartered Institute of Marketing and The CAM Foundation 5th ed. Oxford Butterworth-Heinemann 1996 321 p. 22 cm. The Chartered Institute of Marketing/ Butterworth-Heinemann Marketing Series First published as Glossary of Marketing Terms 1977 Reprinted 1998 Μάρκετινγκ Λεξικά ΕΓΚΥΚΛΟΠΑΙΔΕΙΕΣ & ΛΕΞΙΚΑ ΜΑΡΚΕΤΙΝΓΚ 658.800 3 Hart Norman A. 070 Butterworth-Heinemann The Chartered Institute of Marketing The CAM Foundation GR ΠΑ.Δ.Α. - Βιβλιοθήκη Πανεπιστημιούπολης 2 20070709 AACR2 INST LIBRARY 20070709 Π 658.800 3 HAR 000027060 000027060 REF 23 2 INST LIBRARY 20070709 Π 658.800 3 HAR 000027062 000027062 REF 23 1 INST LIBRARY 20070709 Π 658.800 3 HAR 000027063 000027063 REF 23 3 INST LIBRARY 20070709 Π 658.800 3 HAR 000027065 000027065 REF 23 4 |
| spellingShingle | Hart Norman A. The CIM marketing dictionary Μάρκετινγκ Λεξικά ΕΓΚΥΚΛΟΠΑΙΔΕΙΕΣ & ΛΕΞΙΚΑ ΜΑΡΚΕΤΙΝΓΚ |
| title | The CIM marketing dictionary |
| title_auth | The CIM marketing dictionary |
| title_full | The CIM marketing dictionary Norman A. Hart published on behalf of The Chartered Institute of Marketing and The CAM Foundation |
| title_fullStr | The CIM marketing dictionary Norman A. Hart published on behalf of The Chartered Institute of Marketing and The CAM Foundation |
| title_full_unstemmed | The CIM marketing dictionary Norman A. Hart published on behalf of The Chartered Institute of Marketing and The CAM Foundation |
| title_short | The CIM marketing dictionary |
| topic | Μάρκετινγκ Λεξικά ΕΓΚΥΚΛΟΠΑΙΔΕΙΕΣ & ΛΕΞΙΚΑ ΜΑΡΚΕΤΙΝΓΚ |
| topic_facet | Μάρκετινγκ Λεξικά |