Offensive marketing or how to make your competitors followers
| Κύριος συγγραφέας: | |
|---|---|
| Μορφή: | Βιβλίο |
| Γλώσσα: | English |
| Έκδοση: |
Penguin
|
MARC
| LEADER | 00000cam a22000001 4500 | ||
|---|---|---|---|
| 001 | 1/618 | ||
| 010 | |a 9780140091175 | ||
| 035 | |l 10016163 | ||
| 100 | |a 20170210d1987 y0grey010503 ba | ||
| 101 | 0 | |a eng | |
| 200 | 1 | |a Offensive marketing or how to make your competitors followers |f Hugh Davidson | |
| 210 | |a London |c Penguin |d 1987 | ||
| 215 | |a 415 p. |c fig., tabl. |d 20 cm. | ||
| 320 | |a Bibliography: p.397-403 | ||
| 320 | |a Includes index | ||
| 606 | 0 | |a Μάρκετινγκ | |
| 615 | |a ΜΑΡΚΕΤΙΝΓΚ | ||
| 676 | |a 658.8 | ||
| 700 | 1 | |a Davidson |b Hugh |4 070 | |
| 709 | |a Penguin | ||
| 801 | 0 | |a GR |b ΠΑ.Δ.Α. - Βιβλιοθήκη Πανεπιστημιούπολης 2 |c 20170210 |g AACR2 | |
| 852 | |a INST |b LIBRARY |e 20170210 |h 658.8 DAV |p 000037402 |q 000037402 |t BK |y 23 |z 1 | ||
| 909 | |b 036773 | ||
| 960 | |a ΦΕΒΡΟΥΑΡΙΟΣ 2017 | ||
Εγγραφή στο Ευρετήριο Αναζήτησης
| _version_ | 1780545243429470211 |
|---|---|
| author | Davidson Hugh |
| author_facet | Davidson Hugh |
| author_role | 070 |
| author_sort | Davidson Hugh |
| author_variant | d h dh |
| building | Campus Library II |
| collection | LIB2 Catalog |
| dewey-full | 658.8 |
| dewey-hundreds | 600 |
| dewey-ones | 658 |
| dewey-raw | 658.8 |
| dewey-search | 658.8 |
| dewey-sort | 3658.8 |
| dewey-tens | 650 |
| format | Book |
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|
| id | lib2_1/618 |
| illustrated | Illustrated |
| institution | University of West Attica |
| isbn | 9780140091175 |
| language | English |
| physical | 415 p. fig., tabl. 20 cm. |
| publishDate | 1987 |
| publisher | Penguin |
| record_format | marc |
| spelling | 20170210d1987 y0grey010503 ba eng Offensive marketing or how to make your competitors followers Hugh Davidson London Penguin 1987 415 p. fig., tabl. 20 cm. Bibliography: p.397-403 Includes index Μάρκετινγκ ΜΑΡΚΕΤΙΝΓΚ 658.8 Davidson Hugh 070 Penguin GR ΠΑ.Δ.Α. - Βιβλιοθήκη Πανεπιστημιούπολης 2 20170210 AACR2 INST LIBRARY 20170210 658.8 DAV 000037402 000037402 BK 23 1 |
| spellingShingle | Davidson Hugh Offensive marketing or how to make your competitors followers Μάρκετινγκ ΜΑΡΚΕΤΙΝΓΚ |
| title | Offensive marketing or how to make your competitors followers |
| title_auth | Offensive marketing or how to make your competitors followers |
| title_full | Offensive marketing or how to make your competitors followers Hugh Davidson |
| title_fullStr | Offensive marketing or how to make your competitors followers Hugh Davidson |
| title_full_unstemmed | Offensive marketing or how to make your competitors followers Hugh Davidson |
| title_short | Offensive marketing or how to make your competitors followers |
| topic | Μάρκετινγκ ΜΑΡΚΕΤΙΝΓΚ |
| topic_facet | Μάρκετινγκ |