APA (7th ed.) Citation

Skinner Steven J. (1994). Marketing (2nd ed.). Houghton Mifflin.

Chicago Style (17th ed.) Citation

Skinner Steven J. Marketing. 2nd ed. Houghton Mifflin, 1994.

MLA (8th ed.) Citation

Skinner Steven J. Marketing. 2nd ed. Houghton Mifflin, 1994.

Warning: These citations may not always be 100% accurate.