APA (7th ed.) Citation

Churchill Gilbert A. (1996). Basic marketing research (3rd ed.). Dryden.

Chicago Style (17th ed.) Citation

Churchill Gilbert A. Basic Marketing Research. 3rd ed. Dryden, 1996.

MLA (8th ed.) Citation

Churchill Gilbert A. Basic Marketing Research. 3rd ed. Dryden, 1996.

Warning: These citations may not always be 100% accurate.