Principles of marketing
Κύριοι συγγραφείς: | , |
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Μορφή: | Βιβλίο |
Γλώσσα: | English |
Έκδοση: |
Prentice Hall
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Έκδοση: | 7th ed. |
MARC
LEADER | 00000nam a2200000 i 4500 | ||
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001 | 1/4968 | ||
010 | |a 0-13-228685-8 | ||
035 | |l 10005074 | ||
100 | |a 19990123d1996 0grey0105 ba | ||
101 | 0 | |a eng | |
200 | 1 | |a Principles of marketing |f Philip Kotler, Gary Armstrong | |
205 | |a 7th ed. | ||
210 | |a Englewood Cliffs, N.J. |c Prentice Hall |d c1996 | ||
215 | |a various pagings |c ill. |d 28 cm. | ||
300 | |a Includes index | ||
606 | 0 | |a Μάρκετινγκ | |
606 | 0 | |a Έρευνα αγοράς | |
676 | |a 658.8 | ||
700 | 1 | |a Kotler |b Philip | |
701 | 1 | |a Armstrong |b Gary | |
709 | |a Prentice Hall | ||
801 | 0 | |a GR |b ΠΑ.Δ.Α. - Βιβλιοθήκη Πανεπιστημιούπολης 2 |g AACR2 | |
852 | |a INST |b LIBRARY |e 19990217 |h 658.8 KOT |p 000017709 |q 000017709 |t BK |y 23 |z 1 | ||
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901 | |a PART-IV Φ.25 | ||
909 | |b 013819 | ||
909 | |b 013820 (c.2) | ||
970 | |a ΠΑΠΑΔΟΠΟΥΛΟΥ |b ΚΙΚΗ |z KIKH-1999-02 |
Εγγραφή στο Ευρετήριο Αναζήτησης
_version_ | 1780545242593755137 |
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author | Kotler Philip Armstrong Gary |
author_facet | Kotler Philip Armstrong Gary |
author_role | |
author_sort | Kotler Philip |
author_variant | k p kp a g ag |
building | Campus Library II |
collection | LIB2 Catalog |
dewey-full | 658.8 |
dewey-hundreds | 600 |
dewey-ones | 658 |
dewey-raw | 658.8 |
dewey-search | 658.8 |
dewey-sort | 3658.8 |
dewey-tens | 650 |
edition | 7th ed. |
format | Book |
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|
id | lib2_1/4968 |
illustrated | Illustrated |
institution | University of West Attica |
isbn | 0-13-228685-8 |
language | English |
physical | various pagings ill. 28 cm. |
publishDate | 1996 |
publisher | Prentice Hall |
record_format | marc |
spelling | 19990123d1996 0grey0105 ba eng Principles of marketing Philip Kotler, Gary Armstrong 7th ed. Englewood Cliffs, N.J. Prentice Hall c1996 various pagings ill. 28 cm. Includes index Μάρκετινγκ Έρευνα αγοράς 658.8 Kotler Philip Armstrong Gary Prentice Hall GR ΠΑ.Δ.Α. - Βιβλιοθήκη Πανεπιστημιούπολης 2 AACR2 INST LIBRARY 19990217 658.8 KOT 000017709 000017709 BK 23 1 INST LIBRARY 19990217 658.8 KOT 000017710 000017710 BK 0 2 |
spellingShingle | Kotler Philip Armstrong Gary Principles of marketing Μάρκετινγκ Έρευνα αγοράς |
title | Principles of marketing |
title_auth | Principles of marketing |
title_full | Principles of marketing Philip Kotler, Gary Armstrong |
title_fullStr | Principles of marketing Philip Kotler, Gary Armstrong |
title_full_unstemmed | Principles of marketing Philip Kotler, Gary Armstrong |
title_short | Principles of marketing |
topic | Μάρκετινγκ Έρευνα αγοράς |
topic_facet | Μάρκετινγκ Έρευνα αγοράς |