APA (7th ed.) Citation

Gordon Wendy & Langmaid Roy. (1988). Qualitative market research: A practitioner's and buyer's guide. Gower.

Chicago Style (17th ed.) Citation

Gordon Wendy and Langmaid Roy. Qualitative Market Research: A Practitioner's and Buyer's Guide. Gower, 1988.

MLA (8th ed.) Citation

Gordon Wendy and Langmaid Roy. Qualitative Market Research: A Practitioner's and Buyer's Guide. Gower, 1988.

Warning: These citations may not always be 100% accurate.