Global marketing strategy
| Κύριοι συγγραφείς: | , |
|---|---|
| Μορφή: | Βιβλίο |
| Γλώσσα: | English |
| Έκδοση: |
McGraw-Hill
|
| Σειρά: | McGraw-Hill Series in Marketing |
MARC
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| 001 | 1/4574 | ||
| 010 | |a 0-07-113277-5 | ||
| 035 | |l 10004873 | ||
| 100 | |a 19990125d1995 0grey0105 ba | ||
| 101 | 0 | |a eng | |
| 200 | 1 | |a Global marketing strategy |f Susan P. Douglas, C. Samuel Craig | |
| 210 | |a New York |c McGraw-Hill |d c.1995 | ||
| 215 | |a xx, 554 p. |c ill., tabl. |d 24 cm. | ||
| 225 | 2 | |a McGraw-Hill Series in Marketing | |
| 320 | |a Includes Bibliographical references and index | ||
| 410 | 1 | |t McGraw-Hill Series in Marketing | |
| 606 | 0 | |a Εξαγωγικό μάρκετινγκ |x Διαχείριση | |
| 606 | 0 | |a Μάρκετινγκ |x Διοίκηση και οργάνωση | |
| 676 | |a 658.848 | ||
| 700 | 1 | |a Douglas |b Susan P. | |
| 701 | 1 | |a Craig |b C. Samuel | |
| 709 | |a McGraw-Hill | ||
| 801 | 0 | |a GR |b ΠΑ.Δ.Α. - Βιβλιοθήκη Πανεπιστημιούπολης 2 |g AACR2 | |
| 852 | |a INST |b LIBRARY |e 19990208 |h 658.848 DOU |p 000007604 |q 000007604 |t BK |y 23 |z 1 | ||
| 909 | |b 012001 | ||
| 970 | |a ΚΟΥΡΚΟΥΤΑ |b ΖΑΦΕΙΡΙΑ |z 1999-01 | ||
Εγγραφή στο Ευρετήριο Αναζήτησης
| _version_ | 1780545242362019840 |
|---|---|
| author | Douglas Susan P. Craig C. Samuel |
| author_facet | Douglas Susan P. Craig C. Samuel |
| author_role | |
| author_sort | Douglas Susan P. |
| author_variant | d s p dsp c c s ccs |
| building | Campus Library II |
| collection | LIB2 Catalog |
| dewey-full | 658.848 |
| dewey-hundreds | 600 |
| dewey-ones | 658 |
| dewey-raw | 658.848 |
| dewey-search | 658.848 |
| dewey-sort | 3658.848 |
| dewey-tens | 650 |
| format | Book |
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|
| id | lib2_1/4574 |
| illustrated | Illustrated |
| institution | University of West Attica |
| isbn | 0-07-113277-5 |
| language | English |
| physical | xx, 554 p. ill., tabl. 24 cm. |
| publishDate | 1995 |
| publisher | McGraw-Hill |
| record_format | marc |
| series2 | McGraw-Hill Series in Marketing |
| spelling | 19990125d1995 0grey0105 ba eng Global marketing strategy Susan P. Douglas, C. Samuel Craig New York McGraw-Hill c.1995 xx, 554 p. ill., tabl. 24 cm. McGraw-Hill Series in Marketing Includes Bibliographical references and index Εξαγωγικό μάρκετινγκ Διαχείριση Μάρκετινγκ Διοίκηση και οργάνωση 658.848 Douglas Susan P. Craig C. Samuel McGraw-Hill GR ΠΑ.Δ.Α. - Βιβλιοθήκη Πανεπιστημιούπολης 2 AACR2 INST LIBRARY 19990208 658.848 DOU 000007604 000007604 BK 23 1 |
| spellingShingle | Douglas Susan P. Craig C. Samuel Global marketing strategy Εξαγωγικό μάρκετινγκ Διαχείριση Μάρκετινγκ Διοίκηση και οργάνωση |
| title | Global marketing strategy |
| title_auth | Global marketing strategy |
| title_full | Global marketing strategy Susan P. Douglas, C. Samuel Craig |
| title_fullStr | Global marketing strategy Susan P. Douglas, C. Samuel Craig |
| title_full_unstemmed | Global marketing strategy Susan P. Douglas, C. Samuel Craig |
| title_short | Global marketing strategy |
| topic | Εξαγωγικό μάρκετινγκ Διαχείριση Μάρκετινγκ Διοίκηση και οργάνωση |
| topic_facet | Εξαγωγικό μάρκετινγκ Διαχείριση Μάρκετινγκ Διοίκηση και οργάνωση |