Global marketing Foreign entry, local marketing & global management
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Irwin/McGraw-Hill
|
| Edition: | 2nd ed. |
| Series: | The Irwin/McGraw-Hill Series in Marketing |
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Irwin/McGraw-Hill
|
| Edition: | 2nd ed. |
| Series: | The Irwin/McGraw-Hill Series in Marketing |