Consumer behavior
| Κύριοι συγγραφείς: | , |
|---|---|
| Μορφή: | Βιβλίο |
| Γλώσσα: | English |
| Έκδοση: |
Houghton Mifflin
|
MARC
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|---|---|---|---|
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| 010 | |a 0-395-66592-2 | ||
| 035 | |l 10010212 | ||
| 100 | |a 20000918d1997 0grey0105 ba | ||
| 101 | 0 | |a eng | |
| 200 | 1 | |a Consumer behavior |f Wayne D. Hoyer, Deborah J. MacInnis | |
| 210 | |a Boston |c Houghton Mifflin Company |d c1997 | ||
| 215 | |a xxviii, 675 p. |c diagr., ill., tabl. |d 27 cm. | ||
| 320 | |a Bibliography : p.555-648 | ||
| 320 | |a Includes index | ||
| 606 | 0 | |a Καταναλωτές | |
| 606 | 0 | |a Ερευνα κινήτρου (Μάρκετινγκ) | |
| 606 | 0 | |a Καταναλωτική συμπεριφορά | |
| 615 | |a ΜΑΡΚΕΤΙΝΓΚ | ||
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| 701 | 1 | |a MacInnis |b Deborah J. | |
| 709 | |a Houghton Mifflin | ||
| 801 | 0 | |a GR |b ΠΑ.Δ.Α. - Βιβλιοθήκη Πανεπιστημιούπολης 2 |g AACR2 | |
| 852 | |a INST |b LIBRARY |e 20001211 |h 658.834 2 HOY |p 000011467 |q 000011467 |t BK |y 23 |z 1 | ||
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| 960 | |a ΣΕΠΤΕΜΒΡΙΟΣ 2000 | ||
| 970 | |a ΜΠΑΜΠΑΗ |b ΛΙΤΣΑ |z 2000-09 | ||
Εγγραφή στο Ευρετήριο Αναζήτησης
| _version_ | 1780545240641306626 |
|---|---|
| author | Hoyer Wayne D. MacInnis Deborah J. |
| author_facet | Hoyer Wayne D. MacInnis Deborah J. |
| author_role | |
| author_sort | Hoyer Wayne D. |
| author_variant | h w d hwd m d j mdj |
| building | Campus Library II |
| collection | LIB2 Catalog |
| dewey-full | 658.8342 |
| dewey-hundreds | 600 |
| dewey-ones | 658 |
| dewey-raw | 658.834 2 |
| dewey-search | 658.834 2 |
| dewey-sort | 3658.834 12 |
| dewey-tens | 650 |
| format | Book |
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|
| id | lib2_1/2258 |
| illustrated | Illustrated |
| institution | University of West Attica |
| isbn | 0-395-66592-2 |
| language | English |
| physical | xxviii, 675 p. diagr., ill., tabl. 27 cm. |
| publishDate | 1997 |
| publisher | Houghton Mifflin |
| record_format | marc |
| spelling | 20000918d1997 0grey0105 ba eng Consumer behavior Wayne D. Hoyer, Deborah J. MacInnis Boston Houghton Mifflin Company c1997 xxviii, 675 p. diagr., ill., tabl. 27 cm. Bibliography : p.555-648 Includes index Καταναλωτές Ερευνα κινήτρου (Μάρκετινγκ) Καταναλωτική συμπεριφορά ΜΑΡΚΕΤΙΝΓΚ 658.834 2 Hoyer Wayne D. MacInnis Deborah J. Houghton Mifflin GR ΠΑ.Δ.Α. - Βιβλιοθήκη Πανεπιστημιούπολης 2 AACR2 INST LIBRARY 20001211 658.834 2 HOY 000011467 000011467 BK 23 1 |
| spellingShingle | Hoyer Wayne D. MacInnis Deborah J. Consumer behavior Καταναλωτές Ερευνα κινήτρου (Μάρκετινγκ) Καταναλωτική συμπεριφορά ΜΑΡΚΕΤΙΝΓΚ |
| title | Consumer behavior |
| title_auth | Consumer behavior |
| title_full | Consumer behavior Wayne D. Hoyer, Deborah J. MacInnis |
| title_fullStr | Consumer behavior Wayne D. Hoyer, Deborah J. MacInnis |
| title_full_unstemmed | Consumer behavior Wayne D. Hoyer, Deborah J. MacInnis |
| title_short | Consumer behavior |
| topic | Καταναλωτές Ερευνα κινήτρου (Μάρκετινγκ) Καταναλωτική συμπεριφορά ΜΑΡΚΕΤΙΝΓΚ |
| topic_facet | Καταναλωτές Ερευνα κινήτρου (Μάρκετινγκ) Καταναλωτική συμπεριφορά |