Παραπομπή σε μορφή APA (7η εκδ.)

Boyd Harper W., Walker Orville C., & Larreche Jean-Claude. (1998). Marketing management: A strategic approach with a global orientation (3rd ed.). Irwin/McGraw-Hill.

Παραπομπή σε μορφή Chicago (17η εκδ.)

Boyd Harper W., Walker Orville C., και Larreche Jean-Claude. Marketing Management: A Strategic Approach with a Global Orientation. 3rd ed. Irwin/McGraw-Hill, 1998.

Παραπομπή σε μορφή MLA (8th εκδ.)

Boyd Harper W., et al. Marketing Management: A Strategic Approach with a Global Orientation. 3rd ed. Irwin/McGraw-Hill, 1998.