Advertising media planning
| Κύριοι συγγραφείς: | , |
|---|---|
| Μορφή: | Βιβλίο |
| Γλώσσα: | English |
| Έκδοση: |
NTC Business Books
|
| Έκδοση: | 3rd ed. |
MARC
| LEADER | 00000nam a2200000 4500 | ||
|---|---|---|---|
| 001 | 1/18689 | ||
| 005 | 20230322120808.0 | ||
| 010 | |a 0-8442-3158-4 | ||
| 100 | |a 20230322d1989####m y0grey0103 ba | ||
| 101 | |a eng | ||
| 200 | 1 | |a Advertising media planning |f Jack Z. Sissors, Lincoln Bumba | |
| 205 | |a 3rd ed. | ||
| 210 | |a Lincolnwood, Ill. |c NTC Business Books |d c1989 | ||
| 215 | |a xii, 461 p. |c fig., tabl. |d 24 cm. | ||
| 320 | |a Includes bibliographical references and index | ||
| 606 | 0 | |a Advertising media planning | |
| 606 | 0 | |a Advertising |x Management | |
| 606 | 0 | |a Advertising | |
| 606 | 0 | |a Διαφήμιση | |
| 615 | |a ΔΙΑΦΗΜΙΣΗ | ||
| 676 | |a 658.111 | ||
| 700 | 1 | |a Sissors |b Jack Z. |f 1919- |4 070 | |
| 701 | 1 | |a Bumba |b Lincoln |4 070 | |
| 709 | |a NTC Business Books | ||
| 801 | |a GR |b ΠΑ.Δ.Α. Βιβλιοθήκη Πανεπιστημιούπολης 2 |c 20230322 |g AACR2 | ||
| 852 | |a INST |b LIBRARY |e 20230322 |h 659.111 SIS |p 000045431 |q 000045431 |t BK |y 23 |z 1 | ||
| 909 | |b 044617 | ||
| 960 | |a ΜΑΡΤΙΟΣ 2023 | ||
Εγγραφή στο Ευρετήριο Αναζήτησης
| _version_ | 1780545240507088897 |
|---|---|
| author | Sissors Jack Z. 1919- Bumba Lincoln |
| author_facet | Sissors Jack Z. 1919- Bumba Lincoln |
| author_role | 070 070 |
| author_sort | Sissors Jack Z. 1919- |
| author_variant | s j z sjz b l bl |
| building | Campus Library II |
| collection | LIB2 Catalog |
| dewey-full | 658.111 |
| dewey-hundreds | 600 |
| dewey-ones | 658 |
| dewey-raw | 658.111 |
| dewey-search | 658.111 |
| dewey-sort | 3658.111 |
| dewey-tens | 650 |
| edition | 3rd ed. |
| format | Book |
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|
| id | lib2_1/18689 |
| illustrated | Illustrated |
| institution | University of West Attica |
| isbn | 0-8442-3158-4 |
| language | English |
| marc_error | Typo : Erroneous character found at end of leader [ 450 ]; changing them to the standard "4500" --- [ n/a : n/a ] |
| physical | xii, 461 p. fig., tabl. 24 cm. |
| publishDate | 1989 |
| publisher | NTC Business Books |
| record_format | marc |
| spelling | 20230322d1989####m y0grey0103 ba eng Advertising media planning Jack Z. Sissors, Lincoln Bumba 3rd ed. Lincolnwood, Ill. NTC Business Books c1989 xii, 461 p. fig., tabl. 24 cm. Includes bibliographical references and index Advertising media planning Advertising Management Advertising Διαφήμιση ΔΙΑΦΗΜΙΣΗ 658.111 Sissors Jack Z. 1919- 070 Bumba Lincoln 070 NTC Business Books GR ΠΑ.Δ.Α. Βιβλιοθήκη Πανεπιστημιούπολης 2 20230322 AACR2 INST LIBRARY 20230322 659.111 SIS 000045431 000045431 BK 23 1 |
| spellingShingle | Sissors Jack Z. 1919- Bumba Lincoln Advertising media planning Advertising media planning Advertising Management Advertising Διαφήμιση ΔΙΑΦΗΜΙΣΗ |
| title | Advertising media planning |
| title_auth | Advertising media planning |
| title_full | Advertising media planning Jack Z. Sissors, Lincoln Bumba |
| title_fullStr | Advertising media planning Jack Z. Sissors, Lincoln Bumba |
| title_full_unstemmed | Advertising media planning Jack Z. Sissors, Lincoln Bumba |
| title_short | Advertising media planning |
| topic | Advertising media planning Advertising Management Advertising Διαφήμιση ΔΙΑΦΗΜΙΣΗ |
| topic_facet | Advertising media planning Advertising Management Advertising Διαφήμιση |