Marketing research an applied orientation
| Κύριος συγγραφέας: | |
|---|---|
| Μορφή: | Βιβλίο |
| Γλώσσα: | English |
| Έκδοση: |
Prentice Hall
|
MARC
| LEADER | 00000nam a2200000 4500 | ||
|---|---|---|---|
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| 005 | 20221130135904.0 | ||
| 010 | |a 0-13-555350-4 | ||
| 100 | |a 20221130d1993####m y0grey0103 ba | ||
| 101 | |a eng | ||
| 200 | 1 | |a Marketing research |e an applied orientation |f Naresh K. Malhotra | |
| 210 | |a Englewood Cliffs, New Jersey |c Prentice Hall |d c1993 | ||
| 215 | |a xxxv, 857 p. |c fig., tabl. |d 26 cm. | ||
| 320 | |a Includes bibliographical references and index | ||
| 606 | 0 | |a Marketing research | |
| 606 | 0 | |a Marketing research |x Methodology | |
| 606 | 0 | |a Έρευνα αγοράς | |
| 606 | 0 | |a Έρευνα αγοράς |x Μεθοδολογία | |
| 606 | 0 | |a Μάρκετινγκ | |
| 615 | |a ΜΑΡΚΕΤΙΝΓΚ | ||
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| 700 | 1 | |a Malhotra |b Naresh K. |4 070 | |
| 709 | |a Prentice Hall | ||
| 801 | |a GR |b ΠΑ.Δ.Α. Βιβλιοθήκη Πανεπιστημιούπολης 2 |c 20221130 |g AACR2 | ||
| 852 | |a INST |b LIBRARY |e 20221130 |h 658.83 MAL |p 000045439 |q 000045439 |t BK |y 23 |z 1 | ||
| 909 | |b 044635 | ||
| 960 | |a ΝΟΕΜΒΡΙΟΣ 2022 | ||
Εγγραφή στο Ευρετήριο Αναζήτησης
| _version_ | 1780545240350851072 |
|---|---|
| author | Malhotra Naresh K. |
| author_facet | Malhotra Naresh K. |
| author_role | 070 |
| author_sort | Malhotra Naresh K. |
| author_variant | m n k mnk |
| building | Campus Library II |
| collection | LIB2 Catalog |
| dewey-full | 658.83 |
| dewey-hundreds | 600 |
| dewey-ones | 658 |
| dewey-raw | 658.83 |
| dewey-search | 658.83 |
| dewey-sort | 3658.83 |
| dewey-tens | 650 |
| format | Book |
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|
| id | lib2_1/18553 |
| illustrated | Illustrated |
| institution | University of West Attica |
| isbn | 0-13-555350-4 |
| language | English |
| marc_error | Typo : Erroneous character found at end of leader [ 450 ]; changing them to the standard "4500" --- [ n/a : n/a ] |
| physical | xxxv, 857 p. fig., tabl. 26 cm. |
| publishDate | 1993 |
| publisher | Prentice Hall |
| record_format | marc |
| spelling | 20221130d1993####m y0grey0103 ba eng Marketing research an applied orientation Naresh K. Malhotra Englewood Cliffs, New Jersey Prentice Hall c1993 xxxv, 857 p. fig., tabl. 26 cm. Includes bibliographical references and index Marketing research Marketing research Methodology Έρευνα αγοράς Έρευνα αγοράς Μεθοδολογία Μάρκετινγκ ΜΑΡΚΕΤΙΝΓΚ 658.83 Malhotra Naresh K. 070 Prentice Hall GR ΠΑ.Δ.Α. Βιβλιοθήκη Πανεπιστημιούπολης 2 20221130 AACR2 INST LIBRARY 20221130 658.83 MAL 000045439 000045439 BK 23 1 |
| spellingShingle | Malhotra Naresh K. Marketing research an applied orientation Marketing research Marketing research Methodology Έρευνα αγοράς Έρευνα αγοράς Μεθοδολογία Μάρκετινγκ ΜΑΡΚΕΤΙΝΓΚ |
| title | Marketing research an applied orientation |
| title_auth | Marketing research an applied orientation |
| title_full | Marketing research an applied orientation Naresh K. Malhotra |
| title_fullStr | Marketing research an applied orientation Naresh K. Malhotra |
| title_full_unstemmed | Marketing research an applied orientation Naresh K. Malhotra |
| title_short | Marketing research |
| title_sub | an applied orientation |
| topic | Marketing research Marketing research Methodology Έρευνα αγοράς Έρευνα αγοράς Μεθοδολογία Μάρκετινγκ ΜΑΡΚΕΤΙΝΓΚ |
| topic_facet | Marketing research Marketing research Methodology Έρευνα αγοράς Έρευνα αγοράς Μεθοδολογία Μάρκετινγκ |