Contemporary marketing
| Κύριοι συγγραφείς: | , |
|---|---|
| Μορφή: | Βιβλίο |
| Γλώσσα: | English |
| Έκδοση: |
Dryden
|
| Έκδοση: | 5th ed. |
| Σειρά: | Dryden Press Series in Marketing |
MARC
| LEADER | 00000nam a2200000 4500 | ||
|---|---|---|---|
| 001 | 1/18550 | ||
| 005 | 20221128142727.0 | ||
| 010 | |a 0-03-003189-3 | ||
| 100 | |a 20221128d1986####m y0grey0103 ba | ||
| 101 | |a eng | ||
| 200 | 1 | |a Contemporary marketing |f Louis E. Boone, David L. Kurtz | |
| 205 | |a 5th ed. | ||
| 210 | |a Chicago |c Dryden |d c1986 | ||
| 215 | |a 1 v. |c fig., phot., tabl. |d 26 cm. | ||
| 225 | 2 | |a Dryden Press Series in Marketing | |
| 320 | |a Includes bibliographical references and index | ||
| 410 | 1 | |t Dryden Press Series in Marketing | |
| 606 | 0 | |a Marketing | |
| 606 | 0 | |a Strategic planning | |
| 606 | 0 | |a Μάρκετινγκ | |
| 606 | 0 | |a Στρατηγικός σχεδιασμός | |
| 615 | |a ΜΑΡΚΕΤΙΝΓΚ | ||
| 676 | |a 658.8 | ||
| 700 | 1 | |a Boone |b Louis E. |4 070 | |
| 701 | 1 | |a Kurtz |b David L. |4 070 | |
| 709 | |a Dryden | ||
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| 852 | |a INST |b LIBRARY |e 20221128 |h 658.8 BOO |p 000045441 |q 000045441 |t BK |y 23 |z 1 | ||
| 909 | |b 044623 | ||
| 960 | |a ΝΟΕΜΒΡΙΟΣ 2022 | ||
Εγγραφή στο Ευρετήριο Αναζήτησης
| _version_ | 1780545240347705345 |
|---|---|
| author | Boone Louis E. Kurtz David L. |
| author_facet | Boone Louis E. Kurtz David L. |
| author_role | 070 070 |
| author_sort | Boone Louis E. |
| author_variant | b l e ble k d l kdl |
| building | Campus Library II |
| collection | LIB2 Catalog |
| dewey-full | 658.8 |
| dewey-hundreds | 600 |
| dewey-ones | 658 |
| dewey-raw | 658.8 |
| dewey-search | 658.8 |
| dewey-sort | 3658.8 |
| dewey-tens | 650 |
| edition | 5th ed. |
| format | Book |
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|
| id | lib2_1/18550 |
| illustrated | Illustrated |
| institution | University of West Attica |
| isbn | 0-03-003189-3 |
| language | English |
| marc_error | Typo : Erroneous character found at end of leader [ 450 ]; changing them to the standard "4500" --- [ n/a : n/a ] |
| physical | 1 v. fig., phot., tabl. 26 cm. |
| publishDate | 1986 |
| publisher | Dryden |
| record_format | marc |
| series2 | Dryden Press Series in Marketing |
| spelling | 20221128d1986####m y0grey0103 ba eng Contemporary marketing Louis E. Boone, David L. Kurtz 5th ed. Chicago Dryden c1986 1 v. fig., phot., tabl. 26 cm. Dryden Press Series in Marketing Includes bibliographical references and index Marketing Strategic planning Μάρκετινγκ Στρατηγικός σχεδιασμός ΜΑΡΚΕΤΙΝΓΚ 658.8 Boone Louis E. 070 Kurtz David L. 070 Dryden GR ΠΑ.Δ.Α. Βιβλιοθήκη Πανεπιστημιούπολης 2 20221128 AACR2 INST LIBRARY 20221128 658.8 BOO 000045441 000045441 BK 23 1 |
| spellingShingle | Boone Louis E. Kurtz David L. Contemporary marketing Marketing Strategic planning Μάρκετινγκ Στρατηγικός σχεδιασμός ΜΑΡΚΕΤΙΝΓΚ |
| title | Contemporary marketing |
| title_auth | Contemporary marketing |
| title_full | Contemporary marketing Louis E. Boone, David L. Kurtz |
| title_fullStr | Contemporary marketing Louis E. Boone, David L. Kurtz |
| title_full_unstemmed | Contemporary marketing Louis E. Boone, David L. Kurtz |
| title_short | Contemporary marketing |
| topic | Marketing Strategic planning Μάρκετινγκ Στρατηγικός σχεδιασμός ΜΑΡΚΕΤΙΝΓΚ |
| topic_facet | Marketing Strategic planning Μάρκετινγκ Στρατηγικός σχεδιασμός |