Principles of marketing
| Κύριος συγγραφέας: | |
|---|---|
| Μορφή: | Βιβλίο |
| Γλώσσα: | English |
| Έκδοση: |
Prentice Hall
|
| Έκδοση: | 3rd ed. |
MARC
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| 001 | 1/18549 | ||
| 005 | 20221128123301.0 | ||
| 010 | |a 0-13-701731-6 | ||
| 100 | |a 20221128d1986 y0grey0105 ba | ||
| 101 | 0 | |a eng | |
| 200 | 1 | |a Principles of marketing |f Philip Kotler | |
| 205 | |a 3rd ed. | ||
| 210 | |a Englewood, New Jersey |c Prentice-Hall |d c1986 | ||
| 215 | |a xxiv, 774 p. |c fig., tabl. |d 24 cm. | ||
| 320 | |a Includes bibliographical references and index | ||
| 606 | 0 | |a Marketing | |
| 606 | 0 | |a Μάρκετινγκ | |
| 615 | |a ΜΑΡΚΕΤΙΝΓΚ | ||
| 676 | |a 658.8 | ||
| 700 | 1 | |a Kotler |b Philip |4 070 | |
| 709 | |a Prentice Hall | ||
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| 852 | |a INST |b LIBRARY |e 20221128 |h 658.8 ΚΟΤ |p 000045424 |q 000045424 |t BK |y 23 |z 1 | ||
| 909 | |b 044621 | ||
| 960 | |a ΝΟΕΜΒΡΙΟΣ 2022 | ||
Εγγραφή στο Ευρετήριο Αναζήτησης
| _version_ | 1780545240346656768 |
|---|---|
| author | Kotler Philip |
| author_facet | Kotler Philip |
| author_role | 070 |
| author_sort | Kotler Philip |
| author_variant | k p kp |
| building | Campus Library II |
| collection | LIB2 Catalog |
| dewey-full | 658.8 |
| dewey-hundreds | 600 |
| dewey-ones | 658 |
| dewey-raw | 658.8 |
| dewey-search | 658.8 |
| dewey-sort | 3658.8 |
| dewey-tens | 650 |
| edition | 3rd ed. |
| format | Book |
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|
| id | lib2_1/18549 |
| illustrated | Illustrated |
| institution | University of West Attica |
| isbn | 0-13-701731-6 |
| language | English |
| physical | xxiv, 774 p. fig., tabl. 24 cm. |
| publishDate | 1986 |
| publisher | Prentice Hall |
| record_format | marc |
| spelling | 20221128d1986 y0grey0105 ba eng Principles of marketing Philip Kotler 3rd ed. Englewood, New Jersey Prentice-Hall c1986 xxiv, 774 p. fig., tabl. 24 cm. Includes bibliographical references and index Marketing Μάρκετινγκ ΜΑΡΚΕΤΙΝΓΚ 658.8 Kotler Philip 070 Prentice Hall GR ΠΑ.Δ.Α. Βιβλιοθήκη Πανεπιστημιούπολης 2 20221128 AACR2 INST LIBRARY 20221128 658.8 ΚΟΤ 000045424 000045424 BK 23 1 |
| spellingShingle | Kotler Philip Principles of marketing Marketing Μάρκετινγκ ΜΑΡΚΕΤΙΝΓΚ |
| title | Principles of marketing |
| title_auth | Principles of marketing |
| title_full | Principles of marketing Philip Kotler |
| title_fullStr | Principles of marketing Philip Kotler |
| title_full_unstemmed | Principles of marketing Philip Kotler |
| title_short | Principles of marketing |
| topic | Marketing Μάρκετινγκ ΜΑΡΚΕΤΙΝΓΚ |
| topic_facet | Marketing Μάρκετινγκ |