APA (7th ed.) Citation

Kotler Philip & Keller Kevin Lane. (2006). Marketing management (12th ed.). Pearson/Prentice Hall.

Chicago Style (17th ed.) Citation

Kotler Philip and Keller Kevin Lane. Marketing Management. 12th ed. Pearson/Prentice Hall, 2006.

MLA (8th ed.) Citation

Kotler Philip and Keller Kevin Lane. Marketing Management. 12th ed. Pearson/Prentice Hall, 2006.

Warning: These citations may not always be 100% accurate.