Marketing

Λεπτομέρειες βιβλιογραφικής εγγραφής
Κύριοι συγγραφείς: Pride William M. 1942- (Συγγραφέας), Ferrell O. C. (Συγγραφέας)
Μορφή: Βιβλίο
Γλώσσα:English
Έκδοση: Houghton Mifflin
Έκδοση:14th ed.

MARC

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010 |a 978-0-618-79970-1 
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101 |a eng 
200 1 |a Marketing  |f William M. Pride, O.C. Ferrell 
205 |a 14th ed. 
210 |a Boston  |c Houghton Mifflin  |d c2008 
215 |a xxxi, 629 p.   |c fig., tabl.  |d 28 cm. 
320 |a Includes bibliographical references and indexes 
606 0 |a Marketing 
606 0 |a Μάρκετινγκ 
615 |a ΜΑΡΚΕΤΙΝΓΚ 
676 |a 658.8 
700 1 |a Pride  |b William M.  |f 1942-  |4 070 
701 1 |a Ferrell  |b O. C.  |4 070 
709 |a Houghton Mifflin 
801 |a GR  |b ΠΑ.Δ.Α. Βιβλιοθήκη Πανεπιστημιούπολης 2  |c 20220617  |g AACR2 
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909 |b 044514 
960 |a ΙΟΥΝΙΟΣ 2022 

Εγγραφή στο Ευρετήριο Αναζήτησης

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author Pride William M. 1942-
Ferrell O. C.
author_facet Pride William M. 1942-
Ferrell O. C.
author_role 070
070
author_sort Pride William M. 1942-
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f o c foc
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illustrated Illustrated
institution University of West Attica
isbn 978-0-618-79970-1
language English
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physical xxxi, 629 p. fig., tabl. 28 cm.
publishDate 2008
publisher Houghton Mifflin
record_format marc
spelling 20220617d2008####m y0grey0103 ba
eng
Marketing William M. Pride, O.C. Ferrell
14th ed.
Boston Houghton Mifflin c2008
xxxi, 629 p. fig., tabl. 28 cm.
Includes bibliographical references and indexes
Marketing
Μάρκετινγκ
ΜΑΡΚΕΤΙΝΓΚ
658.8
Pride William M. 1942- 070
Ferrell O. C. 070
Houghton Mifflin
GR ΠΑ.Δ.Α. Βιβλιοθήκη Πανεπιστημιούπολης 2 20220617 AACR2
INST LIBRARY 20220617 658.8 PRI 000045554 000045554 BK 23 1
spellingShingle Pride William M. 1942-
Ferrell O. C.
Marketing
Marketing
Μάρκετινγκ
ΜΑΡΚΕΤΙΝΓΚ
title Marketing
title_auth Marketing
title_full Marketing William M. Pride, O.C. Ferrell
title_fullStr Marketing William M. Pride, O.C. Ferrell
title_full_unstemmed Marketing William M. Pride, O.C. Ferrell
title_short Marketing
topic Marketing
Μάρκετινγκ
ΜΑΡΚΕΤΙΝΓΚ
topic_facet Marketing
Μάρκετινγκ