Marketing strategy a decision-focused approach
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Irwin/McGraw-Hill
|
| Edition: | 5th ed. |
| Series: | McGraw-Hill/Irwin Series in Marketing |
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Irwin/McGraw-Hill
|
| Edition: | 5th ed. |
| Series: | McGraw-Hill/Irwin Series in Marketing |