Relationship marketing management of customer relationships
| Κύριος συγγραφέας: | |
|---|---|
| Μορφή: | Βιβλίο |
| Γλώσσα: | English |
| Έκδοση: |
Financial Times Prentice Hall
|
MARC
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|---|---|---|---|
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| 005 | 20220608130136.0 | ||
| 010 | |a 0273-67601-6 | ||
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| 101 | |a eng | ||
| 200 | 1 | |a Relationship marketing |e management of customer relationships |f Manfred Bruhn | |
| 210 | |a Harlow |c Financial Times Prentice Hall |d c2003 | ||
| 215 | |a xxi, 289 p. |c fig. |d 25 cm. | ||
| 320 | |a Bibliography: p.267-283 | ||
| 320 | |a Includes index | ||
| 606 | 0 | |a Relationship marketing | |
| 606 | 0 | |a Customer relations |x Management | |
| 606 | 0 | |a Marketing | |
| 606 | 0 | |a Πελατειακές σχέσεις | |
| 606 | 0 | |a Διαχείριση πελατειακών σχέσεων | |
| 606 | 0 | |a Μάρκετινγκ | |
| 615 | |a ΜΑΡΚΕΤΙΝΓΚ | ||
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| 709 | |a Financial Times Prentice Hall | ||
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| 909 | |b 044491 | ||
| 960 | |a ΙΟΥΝΙΟΣ 2022 | ||
Εγγραφή στο Ευρετήριο Αναζήτησης
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| author | Bruhn Manfred |
| author_facet | Bruhn Manfred |
| author_role | 070 |
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| format | Book |
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|
| id | lib2_1/18413 |
| illustrated | Illustrated |
| institution | University of West Attica |
| isbn | 0273-67601-6 |
| language | English |
| marc_error | Typo : Erroneous character found at end of leader [ 450 ]; changing them to the standard "4500" --- [ n/a : n/a ] |
| physical | xxi, 289 p. fig. 25 cm. |
| publishDate | 2003 |
| publisher | Financial Times Prentice Hall |
| record_format | marc |
| spelling | 20220608d2003####m y0grey0103 ba eng Relationship marketing management of customer relationships Manfred Bruhn Harlow Financial Times Prentice Hall c2003 xxi, 289 p. fig. 25 cm. Bibliography: p.267-283 Includes index Relationship marketing Customer relations Management Marketing Πελατειακές σχέσεις Διαχείριση πελατειακών σχέσεων Μάρκετινγκ ΜΑΡΚΕΤΙΝΓΚ 658.812 Bruhn Manfred 070 Financial Times Prentice Hall GR ΠΑ.Δ.Α. Βιβλιοθήκη Πανεπιστημιούπολης 2 20220608 AACR2 INST LIBRARY 20220608 658.812 BRU 000045579 000045579 BK 23 1 |
| spellingShingle | Bruhn Manfred Relationship marketing management of customer relationships Relationship marketing Customer relations Management Marketing Πελατειακές σχέσεις Διαχείριση πελατειακών σχέσεων Μάρκετινγκ ΜΑΡΚΕΤΙΝΓΚ |
| title | Relationship marketing management of customer relationships |
| title_auth | Relationship marketing management of customer relationships |
| title_full | Relationship marketing management of customer relationships Manfred Bruhn |
| title_fullStr | Relationship marketing management of customer relationships Manfred Bruhn |
| title_full_unstemmed | Relationship marketing management of customer relationships Manfred Bruhn |
| title_short | Relationship marketing |
| title_sub | management of customer relationships |
| topic | Relationship marketing Customer relations Management Marketing Πελατειακές σχέσεις Διαχείριση πελατειακών σχέσεων Μάρκετινγκ ΜΑΡΚΕΤΙΝΓΚ |
| topic_facet | Relationship marketing Customer relations Management Marketing Πελατειακές σχέσεις Διαχείριση πελατειακών σχέσεων Μάρκετινγκ |