Marketing management a relationship approach
Main Author: | Hollensen Svend (Author) |
---|---|
Format: | Book |
Language: | English |
Published: |
Pearson/Prentice Hall
|
Similar Items
-
Relationship marketing exploring relational strategies in marketing
by: Egan John
Published: (2004) -
Relationship marketing management of customer relationships
by: Bruhn Manfred
Published: (2003) -
Cases in marketing management
by: Bernhardt Kenneth L., et al.
Published: (1985) -
Cases in marketing strategy
by: Hise Richard T., et al.
Published: (1984) -
Strategic marketing
by: Cravens David W.
Published: (1994)