Analysis for marketing planning
Κύριοι συγγραφείς: | , |
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Μορφή: | Βιβλίο |
Γλώσσα: | English |
Έκδοση: |
Irwin
|
Έκδοση: | 4th ed. |
Σειρά: | The Irwin Series in Marketing |
MARC
LEADER | 00000nam a2200000 i 4500 | ||
---|---|---|---|
001 | 1/16361 | ||
010 | |a 0-07-115423-X | ||
035 | |l 10009416 | ||
100 | |a 20000525d1997 0grey0105 ba | ||
101 | 0 | |a eng | |
200 | 1 | |a Analysis for marketing planning |f Donald R. Lehmann, Russell S. Winer | |
205 | |a 4th ed. | ||
210 | |a Chicago |c IRWIN |d c1997 | ||
215 | |a [219] p. |c fig., tabl. |d 23 cm. | ||
225 | 2 | |a The Irwin Series in Marketing | |
320 | |a Includes bibliographical references and index | ||
410 | 1 | |t The Irwin Series in Marketing | |
606 | 0 | |a Μάρκετινγκ |y Ηνωμένες Πολιτείες Αμερικής |x Διοίκηση και οργάνωση | |
606 | 0 | |a Εξυπηρέτηση πελατών | |
606 | 0 | |a Ανταγωνισμός | |
615 | |a ΜΑΡΚΕΤΙΝΓΚ | ||
676 | |a 658.802 | ||
700 | 1 | |a Lehmann |b Donald R. | |
701 | 1 | |a Winer |b Russell S. | |
709 | |a Irwin | ||
801 | 0 | |a GR |b ΠΑ.Δ.Α. Βιβλιοθήκη Πανεπιστημιούπολης 2 |g AACR2 | |
852 | |a INST |b LIBRARY |e 20000525 |h 658.802 LEH |p 000012254 |q 000012254 |t BK |y 23 |z 1 | ||
909 | |b 020445 | ||
960 | |a ΜΑΪΟΣ 2000 |
Εγγραφή στο Ευρετήριο Αναζήτησης
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author | Lehmann Donald R. Winer Russell S. |
author_facet | Lehmann Donald R. Winer Russell S. |
author_role | |
author_sort | Lehmann Donald R. |
author_variant | l d r ldr w r s wrs |
building | Campus Library II |
collection | LIB2 Catalog |
dewey-full | 658.802 |
dewey-hundreds | 600 |
dewey-ones | 658 |
dewey-raw | 658.802 |
dewey-search | 658.802 |
dewey-sort | 3658.802 |
dewey-tens | 650 |
edition | 4th ed. |
format | Book |
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|
geographic_facet | Ηνωμένες Πολιτείες Αμερικής |
id | lib2_1/16361 |
illustrated | Illustrated |
institution | University of West Attica |
isbn | 0-07-115423-X |
language | English |
physical | [219] p. fig., tabl. 23 cm. |
publishDate | 1997 |
publisher | Irwin |
record_format | marc |
series2 | The Irwin Series in Marketing |
spelling | 20000525d1997 0grey0105 ba eng Analysis for marketing planning Donald R. Lehmann, Russell S. Winer 4th ed. Chicago IRWIN c1997 [219] p. fig., tabl. 23 cm. The Irwin Series in Marketing Includes bibliographical references and index Μάρκετινγκ Ηνωμένες Πολιτείες Αμερικής Διοίκηση και οργάνωση Εξυπηρέτηση πελατών Ανταγωνισμός ΜΑΡΚΕΤΙΝΓΚ 658.802 Lehmann Donald R. Winer Russell S. Irwin GR ΠΑ.Δ.Α. Βιβλιοθήκη Πανεπιστημιούπολης 2 AACR2 INST LIBRARY 20000525 658.802 LEH 000012254 000012254 BK 23 1 |
spellingShingle | Lehmann Donald R. Winer Russell S. Analysis for marketing planning Μάρκετινγκ Ηνωμένες Πολιτείες Αμερικής Διοίκηση και οργάνωση Εξυπηρέτηση πελατών Ανταγωνισμός ΜΑΡΚΕΤΙΝΓΚ |
title | Analysis for marketing planning |
title_auth | Analysis for marketing planning |
title_full | Analysis for marketing planning Donald R. Lehmann, Russell S. Winer |
title_fullStr | Analysis for marketing planning Donald R. Lehmann, Russell S. Winer |
title_full_unstemmed | Analysis for marketing planning Donald R. Lehmann, Russell S. Winer |
title_short | Analysis for marketing planning |
topic | Μάρκετινγκ Ηνωμένες Πολιτείες Αμερικής Διοίκηση και οργάνωση Εξυπηρέτηση πελατών Ανταγωνισμός ΜΑΡΚΕΤΙΝΓΚ |
topic_facet | Μάρκετινγκ Διοίκηση και οργάνωση Εξυπηρέτηση πελατών Ανταγωνισμός |