Analysis for marketing planning
| Main Authors: | , |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Irwin
|
| Edition: | 4th ed. |
| Series: | The Irwin Series in Marketing |
| Physical Description: | [219] p. fig., tabl. 23 cm. |
|---|---|
| ISBN: | 0-07-115423-X |