Essentials of marketing research
| Κύριοι συγγραφείς: | , , |
|---|---|
| Μορφή: | Βιβλίο |
| Γλώσσα: | English |
| Έκδοση: |
Wiley, J.
|
MARC
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| 001 | 1/16106 | ||
| 010 | |a 0-471-17068-2 | ||
| 035 | |l 10009330 | ||
| 100 | |a 20000516d1999 0grey0105 ba | ||
| 101 | 0 | |a eng | |
| 200 | 1 | |a Essentials of marketing research |f V. Kumar, David A. Aaker, George S. Day | |
| 210 | |a New York |c John Wiley |d c1999 | ||
| 215 | |a xvi, 623 p. |c fig., tabl. |d 26 cm. | ||
| 320 | |a Includes bibliographical references and index | ||
| 606 | 0 | |a Έρευνα αγοράς | |
| 606 | 0 | |a Μάρκετινγκ |x Διοίκηση και οργάνωση |x Στατιστικές μέθοδοι | |
| 615 | |a ΜΑΡΚΕΤΙΝΓΚ | ||
| 676 | |a 658.83 | ||
| 700 | 1 | |a Kumar |b V. | |
| 701 | 1 | |a Aaker |b David A. | |
| 701 | 1 | |a Day |b George S. | |
| 709 | |a Wiley, J. | ||
| 801 | 0 | |a GR |b ΠΑ.Δ.Α. Βιβλιοθήκη Πανεπιστημιούπολης 2 |g AACR2 | |
| 852 | |a INST |b LIBRARY |e 20000516 |h 658.83 KUM |p 000011705 |q 000011705 |t BK |y 23 |z 1 | ||
| 909 | |b 020517 | ||
| 960 | |a ΜΑΪΟΣ 2000 | ||
Εγγραφή στο Ευρετήριο Αναζήτησης
| _version_ | 1780545238199173120 |
|---|---|
| author | Kumar V. Aaker David A. Day George S. |
| author_facet | Kumar V. Aaker David A. Day George S. |
| author_role | |
| author_sort | Kumar V. |
| author_variant | k v kv a d a ada d g s dgs |
| building | Campus Library II |
| collection | LIB2 Catalog |
| dewey-full | 658.83 |
| dewey-hundreds | 600 |
| dewey-ones | 658 |
| dewey-raw | 658.83 |
| dewey-search | 658.83 |
| dewey-sort | 3658.83 |
| dewey-tens | 650 |
| format | Book |
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|
| id | lib2_1/16106 |
| illustrated | Illustrated |
| institution | University of West Attica |
| isbn | 0-471-17068-2 |
| language | English |
| physical | xvi, 623 p. fig., tabl. 26 cm. |
| publishDate | 1999 |
| publisher | Wiley, J. |
| record_format | marc |
| spelling | 20000516d1999 0grey0105 ba eng Essentials of marketing research V. Kumar, David A. Aaker, George S. Day New York John Wiley c1999 xvi, 623 p. fig., tabl. 26 cm. Includes bibliographical references and index Έρευνα αγοράς Μάρκετινγκ Διοίκηση και οργάνωση Στατιστικές μέθοδοι ΜΑΡΚΕΤΙΝΓΚ 658.83 Kumar V. Aaker David A. Day George S. Wiley, J. GR ΠΑ.Δ.Α. Βιβλιοθήκη Πανεπιστημιούπολης 2 AACR2 INST LIBRARY 20000516 658.83 KUM 000011705 000011705 BK 23 1 |
| spellingShingle | Kumar V. Aaker David A. Day George S. Essentials of marketing research Έρευνα αγοράς Μάρκετινγκ Διοίκηση και οργάνωση Στατιστικές μέθοδοι ΜΑΡΚΕΤΙΝΓΚ |
| title | Essentials of marketing research |
| title_auth | Essentials of marketing research |
| title_full | Essentials of marketing research V. Kumar, David A. Aaker, George S. Day |
| title_fullStr | Essentials of marketing research V. Kumar, David A. Aaker, George S. Day |
| title_full_unstemmed | Essentials of marketing research V. Kumar, David A. Aaker, George S. Day |
| title_short | Essentials of marketing research |
| topic | Έρευνα αγοράς Μάρκετινγκ Διοίκηση και οργάνωση Στατιστικές μέθοδοι ΜΑΡΚΕΤΙΝΓΚ |
| topic_facet | Έρευνα αγοράς Μάρκετινγκ Διοίκηση και οργάνωση Στατιστικές μέθοδοι |