The marketing revolution a radical manifesto for dominating the marketplace

Λεπτομέρειες βιβλιογραφικής εγγραφής
Κύριοι συγγραφείς: Clancy Kevin J. 1942- (Συγγραφέας), Shulman Robert S. 1951- (Συγγραφέας)
Μορφή: Βιβλίο
Γλώσσα:English
Έκδοση: HarperBusiness

MARC

LEADER 00000nam a22000001 4500
001 1/15923
010 |a 0-88730-481-8 
010 |a 0-88730-572-5  |b pbk 
035 |l 10015789 
100 |a 20150714e19931991 y0grey010503 ba 
101 0 |a eng 
200 1 |a The marketing revolution  |e a radical manifesto for dominating the marketplace  |f Kevin J. Clancy, Robert S. Shulman 
210 |a New York  |c HarperBusiness  |d c1991 
215 |a viii, 314 p.  |c fig., tabl.  |d 21 cm. 
305 |a First paperback edition published 1993 
320 |a Includes index 
606 0 |a Μάρκετινγκ  |x Διοίκηση και οργάνωση 
615 |a ΜΑΡΚΕΤΙΝΓΚ 
676 |a 658.8 
700 1 |a Clancy  |b Kevin J.  |f 1942-  |4 070 
701 1 |a Shulman  |b Robert S.  |f 1951-  |4 070 
709 |a HarperBusiness 
801 0 |a GR  |b ΠΑ.Δ.Α. Βιβλιοθήκη Πανεπιστημιούπολης 2  |c 20150714  |g AACR2 
852 |a INST  |b LIBRARY  |e 20150714  |h 658.8 CLA  |p 000037414  |q 000037414  |t BK  |y 23  |z 1 
909 |b 036779 
960 |a ΙΟΥΛΙΟΣ 2015 

Εγγραφή στο Ευρετήριο Αναζήτησης

_version_ 1780545238008332289
author Clancy Kevin J. 1942-
Shulman Robert S. 1951-
author_facet Clancy Kevin J. 1942-
Shulman Robert S. 1951-
author_role 070
070
author_sort Clancy Kevin J. 1942-
author_variant c k j ckj
s r s srs
building Campus Library II
collection LIB2 Catalog
dewey-full 658.8
dewey-hundreds 600
dewey-ones 658
dewey-raw 658.8
dewey-search 658.8
dewey-sort 3658.8
dewey-tens 650
format Book
fullrecord {"leader":"01035nam a22002771 4500","fields":[{"001":"1/15923"},{"010":{"subfields":[{"a":"0-88730-481-8"}],"ind1":" ","ind2":" "}},{"010":{"subfields":[{"a":"0-88730-572-5"},{"b":"pbk"}],"ind1":" ","ind2":" "}},{"035":{"subfields":[{"l":"10015789"}],"ind1":" ","ind2":" "}},{"100":{"subfields":[{"a":"20150714e19931991 y0grey010503 ba"}],"ind1":" ","ind2":" "}},{"101":{"subfields":[{"a":"eng"}],"ind1":"0","ind2":" "}},{"200":{"subfields":[{"a":"The marketing revolution"},{"e":"a radical manifesto for dominating the marketplace"},{"f":"Kevin J. Clancy, Robert S. Shulman"}],"ind1":"1","ind2":" "}},{"210":{"subfields":[{"a":"New York"},{"c":"HarperBusiness"},{"d":"c1991"}],"ind1":" ","ind2":" "}},{"215":{"subfields":[{"a":"viii, 314 p."},{"c":"fig., tabl."},{"d":"21 cm."}],"ind1":" ","ind2":" "}},{"305":{"subfields":[{"a":"First paperback edition published 1993"}],"ind1":" ","ind2":" "}},{"320":{"subfields":[{"a":"Includes index"}],"ind1":" ","ind2":" "}},{"606":{"subfields":[{"a":"\u039c\u03ac\u03c1\u03ba\u03b5\u03c4\u03b9\u03bd\u03b3\u03ba"},{"x":"\u0394\u03b9\u03bf\u03af\u03ba\u03b7\u03c3\u03b7 \u03ba\u03b1\u03b9 \u03bf\u03c1\u03b3\u03ac\u03bd\u03c9\u03c3\u03b7"}],"ind1":"0","ind2":" "}},{"615":{"subfields":[{"a":"\u039c\u0391\u03a1\u039a\u0395\u03a4\u0399\u039d\u0393\u039a"}],"ind1":" ","ind2":" "}},{"676":{"subfields":[{"a":"658.8"}],"ind1":" ","ind2":" "}},{"700":{"subfields":[{"a":"Clancy"},{"b":"Kevin J."},{"f":"1942-"},{"4":"070"}],"ind1":" ","ind2":"1"}},{"701":{"subfields":[{"a":"Shulman"},{"b":"Robert S."},{"f":"1951-"},{"4":"070"}],"ind1":" ","ind2":"1"}},{"709":{"subfields":[{"a":"HarperBusiness"}],"ind1":" ","ind2":" "}},{"801":{"subfields":[{"a":"GR"},{"b":"\u03a0\u0391.\u0394.\u0391. \u0392\u03b9\u03b2\u03bb\u03b9\u03bf\u03b8\u03ae\u03ba\u03b7 \u03a0\u03b1\u03bd\u03b5\u03c0\u03b9\u03c3\u03c4\u03b7\u03bc\u03b9\u03bf\u03cd\u03c0\u03bf\u03bb\u03b7\u03c2 2"},{"c":"20150714"},{"g":"AACR2"}],"ind1":" ","ind2":"0"}},{"852":{"subfields":[{"a":"INST"},{"b":"LIBRARY"},{"e":"20150714"},{"h":"658.8 CLA"},{"p":"000037414"},{"q":"000037414"},{"t":"BK"},{"y":"23"},{"z":"1"}],"ind1":" ","ind2":" "}},{"909":{"subfields":[{"b":"036779"}],"ind1":" ","ind2":" "}},{"960":{"subfields":[{"a":"\u0399\u039f\u03a5\u039b\u0399\u039f\u03a3 2015"}],"ind1":" ","ind2":" "}}]}
id lib2_1/15923
illustrated Illustrated
institution University of West Attica
isbn 0-88730-481-8
0-88730-572-5
language English
physical viii, 314 p. fig., tabl. 21 cm.
publishDate 1991
publisher HarperBusiness
record_format marc
spelling 20150714e19931991 y0grey010503 ba
eng
The marketing revolution a radical manifesto for dominating the marketplace Kevin J. Clancy, Robert S. Shulman
New York HarperBusiness c1991
viii, 314 p. fig., tabl. 21 cm.
First paperback edition published 1993
Includes index
Μάρκετινγκ Διοίκηση και οργάνωση
ΜΑΡΚΕΤΙΝΓΚ
658.8
Clancy Kevin J. 1942- 070
Shulman Robert S. 1951- 070
HarperBusiness
GR ΠΑ.Δ.Α. Βιβλιοθήκη Πανεπιστημιούπολης 2 20150714 AACR2
INST LIBRARY 20150714 658.8 CLA 000037414 000037414 BK 23 1
spellingShingle Clancy Kevin J. 1942-
Shulman Robert S. 1951-
The marketing revolution a radical manifesto for dominating the marketplace
Μάρκετινγκ Διοίκηση και οργάνωση
ΜΑΡΚΕΤΙΝΓΚ
title The marketing revolution a radical manifesto for dominating the marketplace
title_auth The marketing revolution a radical manifesto for dominating the marketplace
title_full The marketing revolution a radical manifesto for dominating the marketplace Kevin J. Clancy, Robert S. Shulman
title_fullStr The marketing revolution a radical manifesto for dominating the marketplace Kevin J. Clancy, Robert S. Shulman
title_full_unstemmed The marketing revolution a radical manifesto for dominating the marketplace Kevin J. Clancy, Robert S. Shulman
title_short The marketing revolution
title_sub a radical manifesto for dominating the marketplace
topic Μάρκετινγκ Διοίκηση και οργάνωση
ΜΑΡΚΕΤΙΝΓΚ
topic_facet Μάρκετινγκ Διοίκηση και οργάνωση