Ethics in marketing
| Κύριοι συγγραφείς: | , |
|---|---|
| Μορφή: | Βιβλίο |
| Γλώσσα: | English |
| Έκδοση: |
McGraw-Hill
|
MARC
| LEADER | 00000nam a2200000 i 4500 | ||
|---|---|---|---|
| 001 | 1/1577 | ||
| 010 | |a 0-256-25903-8 | ||
| 035 | |l 10009967 | ||
| 100 | |a 20000920d1996 0grey0105 ba | ||
| 101 | 0 | |a eng | |
| 200 | 1 | |a Ethics in marketing |f N. Craig Smith, John A. Quelch | |
| 210 | |a New York |c McGraw-Hill |d c1996 | ||
| 215 | |a xvi, 838 p. |c ill. |d 24 cm. | ||
| 320 | |a Includes bibliographical references and index | ||
| 606 | 0 | |a Επαγγελματική δεοντολογία | |
| 606 | 0 | |a Επιχειρηματική ηθική | |
| 606 | 0 | |a Μάρκετινγκ | |
| 615 | |a ΗΘΙΚΗ | ||
| 676 | |a 174.4 | ||
| 700 | 1 | |a Smith |b N. Craig |f 1958- | |
| 701 | 1 | |a Quelch |b John A. | |
| 709 | |a McGraw-Hill | ||
| 801 | 0 | |a GR |b ΠΑ.Δ.Α. - Βιβλιοθήκη Πανεπιστημιούπολης 2 |g AACR2 | |
| 852 | |a INST |b LIBRARY |e 20001211 |h 174.4 SMI |p 000011649 |q 000011649 |t BK |y 23 |z 1 | ||
| 901 | |a ΦΑΣΗ 11 | ||
| 909 | |b 021029 | ||
| 960 | |a ΣΕΠΤΕΜΒΡΙΟΣ 2000 | ||
| 970 | |a ΜΠΑΜΠΑΗ |b ΛΙΤΣΑ |z 2000-09 | ||
Εγγραφή στο Ευρετήριο Αναζήτησης
| _version_ | 1780545237761916929 |
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| author | Smith N. Craig 1958- Quelch John A. |
| author_facet | Smith N. Craig 1958- Quelch John A. |
| author_role | |
| author_sort | Smith N. Craig 1958- |
| author_variant | s n c snc q j a qja |
| building | Campus Library II |
| collection | LIB2 Catalog |
| dewey-full | 174.4 |
| dewey-hundreds | 100 |
| dewey-ones | 174 |
| dewey-raw | 174.4 |
| dewey-search | 174.4 |
| dewey-sort | 3174.4 |
| dewey-tens | 170 |
| format | Book |
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|
| id | lib2_1/1577 |
| illustrated | Illustrated |
| institution | University of West Attica |
| isbn | 0-256-25903-8 |
| language | English |
| physical | xvi, 838 p. ill. 24 cm. |
| publishDate | 1996 |
| publisher | McGraw-Hill |
| record_format | marc |
| spelling | 20000920d1996 0grey0105 ba eng Ethics in marketing N. Craig Smith, John A. Quelch New York McGraw-Hill c1996 xvi, 838 p. ill. 24 cm. Includes bibliographical references and index Επαγγελματική δεοντολογία Επιχειρηματική ηθική Μάρκετινγκ ΗΘΙΚΗ 174.4 Smith N. Craig 1958- Quelch John A. McGraw-Hill GR ΠΑ.Δ.Α. - Βιβλιοθήκη Πανεπιστημιούπολης 2 AACR2 INST LIBRARY 20001211 174.4 SMI 000011649 000011649 BK 23 1 |
| spellingShingle | Smith N. Craig 1958- Quelch John A. Ethics in marketing Επαγγελματική δεοντολογία Επιχειρηματική ηθική Μάρκετινγκ ΗΘΙΚΗ |
| title | Ethics in marketing |
| title_auth | Ethics in marketing |
| title_full | Ethics in marketing N. Craig Smith, John A. Quelch |
| title_fullStr | Ethics in marketing N. Craig Smith, John A. Quelch |
| title_full_unstemmed | Ethics in marketing N. Craig Smith, John A. Quelch |
| title_short | Ethics in marketing |
| topic | Επαγγελματική δεοντολογία Επιχειρηματική ηθική Μάρκετινγκ ΗΘΙΚΗ |
| topic_facet | Επαγγελματική δεοντολογία Επιχειρηματική ηθική Μάρκετινγκ |