Marketing research An applied approach
| Κύριοι συγγραφείς: | , |
|---|---|
| Μορφή: | Βιβλίο |
| Γλώσσα: | English |
| Έκδοση: |
McGraw-Hill
|
| Έκδοση: | 5th ed. |
| Σειρά: | McGraw-Hill Series in Marketing |
MARC
| LEADER | 00000nam a2200000 i 4500 | ||
|---|---|---|---|
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| 010 | |a 0-07-113924-9 | ||
| 035 | |l 10008720 | ||
| 100 | |a 20000417d1996 0grey0105 ba | ||
| 101 | 0 | |a eng | |
| 200 | 1 | |a Marketing research |e An applied approach |f Thomas C. Kinnear, James R. Taylor | |
| 205 | |a 5th ed. | ||
| 210 | |a New York |c McGraw-Hill |d c1996 | ||
| 215 | |a xxii, 888 p. |c fig., ill., tabl. |d 24 cm. |e 1 computer disk | ||
| 225 | 2 | |a McGraw-Hill Series in Marketing | |
| 320 | |a Includes index | ||
| 410 | 1 | |t McGraw-Hill Series in Marketing | |
| 606 | 0 | |a Μάρκετινγκ |x Διοίκηση και οργάνωση | |
| 606 | 0 | |a Έρευνα αγοράς | |
| 615 | |a ΜΑΡΚΕΤΙΝΓΚ | ||
| 676 | |a 658.83 | ||
| 700 | 1 | |a Kinnear |b Thomas C. | |
| 701 | 1 | |a Taylor |b James Ronald | |
| 709 | |a McGraw-Hill | ||
| 801 | 0 | |a GR |b ΠΑ.Δ.Α. Βιβλιοθήκη Πανεπιστημιούπολης 2 |g AACR2 | |
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| 909 | |b 020436 | ||
| 909 | |b 022817 (c.2) | ||
| 960 | |a ΑΠΡΙΛΙΟΣ 2000 | ||
Εγγραφή στο Ευρετήριο Αναζήτησης
| _version_ | 1780545236688175104 |
|---|---|
| author | Kinnear Thomas C. Taylor James Ronald |
| author_facet | Kinnear Thomas C. Taylor James Ronald |
| author_role | |
| author_sort | Kinnear Thomas C. |
| author_variant | k t c ktc t j r tjr |
| building | Campus Library II |
| collection | LIB2 Catalog |
| dewey-full | 658.83 |
| dewey-hundreds | 600 |
| dewey-ones | 658 |
| dewey-raw | 658.83 |
| dewey-search | 658.83 |
| dewey-sort | 3658.83 |
| dewey-tens | 650 |
| edition | 5th ed. |
| format | Book |
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|
| id | lib2_1/14303 |
| illustrated | Illustrated |
| institution | University of West Attica |
| isbn | 0-07-113924-9 |
| language | English |
| physical | xxii, 888 p. fig., ill., tabl. 24 cm. 1 computer disk |
| publishDate | 1996 |
| publisher | McGraw-Hill |
| record_format | marc |
| series2 | McGraw-Hill Series in Marketing |
| spelling | 20000417d1996 0grey0105 ba eng Marketing research An applied approach Thomas C. Kinnear, James R. Taylor 5th ed. New York McGraw-Hill c1996 xxii, 888 p. fig., ill., tabl. 24 cm. 1 computer disk McGraw-Hill Series in Marketing Includes index Μάρκετινγκ Διοίκηση και οργάνωση Έρευνα αγοράς ΜΑΡΚΕΤΙΝΓΚ 658.83 Kinnear Thomas C. Taylor James Ronald McGraw-Hill GR ΠΑ.Δ.Α. Βιβλιοθήκη Πανεπιστημιούπολης 2 AACR2 INST LIBRARY 20000417 658.83 KIN 000012142 000012142 BK 23 1 INST LIBRARY 20000714 658.83 KIN 000026848 000026848 BK 0 2 |
| spellingShingle | Kinnear Thomas C. Taylor James Ronald Marketing research An applied approach Μάρκετινγκ Διοίκηση και οργάνωση Έρευνα αγοράς ΜΑΡΚΕΤΙΝΓΚ |
| title | Marketing research An applied approach |
| title_auth | Marketing research An applied approach |
| title_full | Marketing research An applied approach Thomas C. Kinnear, James R. Taylor |
| title_fullStr | Marketing research An applied approach Thomas C. Kinnear, James R. Taylor |
| title_full_unstemmed | Marketing research An applied approach Thomas C. Kinnear, James R. Taylor |
| title_short | Marketing research |
| title_sub | An applied approach |
| topic | Μάρκετινγκ Διοίκηση και οργάνωση Έρευνα αγοράς ΜΑΡΚΕΤΙΝΓΚ |
| topic_facet | Μάρκετινγκ Διοίκηση και οργάνωση Έρευνα αγοράς |