Aaker David A. (1998). Strategic market management (5th ed.). Wiley, J.
Chicago Style (17th ed.) CitationAaker David A. Strategic Market Management. 5th ed. Wiley, J, 1998.
MLA (8th ed.) CitationAaker David A. Strategic Market Management. 5th ed. Wiley, J, 1998.
Warning: These citations may not always be 100% accurate.