Consumer behavior in marketing strategy
| Κύριος συγγραφέας: | |
|---|---|
| Μορφή: | Βιβλίο |
| Γλώσσα: | English |
| Έκδοση: |
Prentice Hall
|
MARC
| LEADER | 00000cam0a2200000 4500 | ||
|---|---|---|---|
| 001 | 1/13276 | ||
| 010 | |a 0-13-169640-8 | ||
| 035 | |l 10001851 | ||
| 100 | |a 19981001d1989 0grey0105 ba | ||
| 101 | 0 | |a eng | |
| 200 | 1 | |a Consumer behavior in marketing strategy |f John A. Howard | |
| 210 | |a Englewood Cliffs, NJ |c Prentice-Hall |d c1989 | ||
| 215 | |a xix, 375 p. |c fig., tabl. |d 24 cm. | ||
| 320 | |a Includes bibliographical references and index | ||
| 606 | 0 | |a Καταναλωτές | |
| 606 | 0 | |a Ερευνα κινήτρου (Μάρκετινγκ) | |
| 676 | |a 658.834 2 | ||
| 700 | 1 | |a Howard |b John A. |4 070 | |
| 709 | |a Prentice Hall | ||
| 801 | 0 | |a GR |b ΠΑ.Δ.Α. Βιβλιοθήκη Πανεπιστημιούπολης 2 |g AACR2 | |
| 852 | |a INST |b LIBRARY |e 19981008 |h 658.834 2 HOW |p 000006524 |q 000006524 |t BK |y 23 |z 1 | ||
| 909 | |b 009071 | ||
Εγγραφή στο Ευρετήριο Αναζήτησης
| _version_ | 1780545235828342784 |
|---|---|
| author | Howard John A. |
| author_facet | Howard John A. |
| author_role | 070 |
| author_sort | Howard John A. |
| author_variant | h j a hja |
| building | Campus Library II |
| collection | LIB2 Catalog |
| dewey-full | 658.8342 |
| dewey-hundreds | 600 |
| dewey-ones | 658 |
| dewey-raw | 658.834 2 |
| dewey-search | 658.834 2 |
| dewey-sort | 3658.834 12 |
| dewey-tens | 650 |
| format | Book |
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|
| id | lib2_1/13276 |
| illustrated | Illustrated |
| institution | University of West Attica |
| isbn | 0-13-169640-8 |
| language | English |
| physical | xix, 375 p. fig., tabl. 24 cm. |
| publishDate | 1989 |
| publisher | Prentice Hall |
| record_format | marc |
| spelling | 19981001d1989 0grey0105 ba eng Consumer behavior in marketing strategy John A. Howard Englewood Cliffs, NJ Prentice-Hall c1989 xix, 375 p. fig., tabl. 24 cm. Includes bibliographical references and index Καταναλωτές Ερευνα κινήτρου (Μάρκετινγκ) 658.834 2 Howard John A. 070 Prentice Hall GR ΠΑ.Δ.Α. Βιβλιοθήκη Πανεπιστημιούπολης 2 AACR2 INST LIBRARY 19981008 658.834 2 HOW 000006524 000006524 BK 23 1 |
| spellingShingle | Howard John A. Consumer behavior in marketing strategy Καταναλωτές Ερευνα κινήτρου (Μάρκετινγκ) |
| title | Consumer behavior in marketing strategy |
| title_auth | Consumer behavior in marketing strategy |
| title_full | Consumer behavior in marketing strategy John A. Howard |
| title_fullStr | Consumer behavior in marketing strategy John A. Howard |
| title_full_unstemmed | Consumer behavior in marketing strategy John A. Howard |
| title_short | Consumer behavior in marketing strategy |
| topic | Καταναλωτές Ερευνα κινήτρου (Μάρκετινγκ) |
| topic_facet | Καταναλωτές Ερευνα κινήτρου (Μάρκετινγκ) |