APA (7th ed.) Citation

Quelch John A., Dolan Robert J., & Kosnik Thomas J. (1993). Marketing management: Text and cases. Irwin/McGraw-Hill.

Chicago Style (17th ed.) Citation

Quelch John A., Dolan Robert J., and Kosnik Thomas J. Marketing Management: Text and Cases. Irwin/McGraw-Hill, 1993.

MLA (8th ed.) Citation

Quelch John A., et al. Marketing Management: Text and Cases. Irwin/McGraw-Hill, 1993.