The advertising budget the advertiser's guide to budget devermination
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
McGraw-Hill
|
| Physical Description: | xii, 276 p. fig., tabl. 23 cm. |
|---|---|
| ISBN: | 0-07-707156-5 |
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
McGraw-Hill
|
| Physical Description: | xii, 276 p. fig., tabl. 23 cm. |
|---|---|
| ISBN: | 0-07-707156-5 |