Marketing plans how to prepare them, how to use them
| Κύριος συγγραφέας: | |
|---|---|
| Μορφή: | Βιβλίο |
| Γλώσσα: | English |
| Έκδοση: |
Elsevier Butterworth-Heinemann
|
| Έκδοση: | 5th ed. |
MARC
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|---|---|---|---|
| 001 | 1/10134 | ||
| 010 | |a 0 7506 5625 5 | ||
| 035 | |l 10013833 | ||
| 100 | |a 20090108e20042002 y0grey010503 ba | ||
| 101 | 0 | |a eng | |
| 200 | 1 | |a Marketing plans |e how to prepare them, how to use them |f Malcolm McDonald | |
| 205 | |a 5th ed. | ||
| 210 | |a Amsterdam |a Boston |c Elsevier Butterworth-Heinemann |d c2002 | ||
| 215 | |a xix, 630 p. |c fig., tabl. |d 25 cm. | ||
| 300 | |a Πρόγραμμα "ΑΡΧΙΜΗΔΗΣ" | ||
| 305 | |a Reprinted 2004 | ||
| 320 | |a Includes index | ||
| 606 | 0 | |a Μάρκετινγκ |x Διοίκηση και οργάνωση | |
| 606 | 0 | |a Μάρκετινγκ |x Σχεδιασμός | |
| 615 | |a ΜΑΡΚΕΤΙΝΓΚ | ||
| 676 | |a 658.802 | ||
| 700 | 1 | |a McDonald |b Malcolm |f 1938- |4 070 | |
| 709 | |a Elsevier Butterworth-Heinemann | ||
| 801 | 0 | |a GR |b ΠΑ.Δ.Α. Βιβλιοθήκη Πανεπιστημιούπολης 2 |c 20090108 |g AACR2 | |
| 852 | |a INST |b LIBRARY |e 20090108 |h 658.802 MCD |p 000032333 |q 000032333 |t BK |y 23 |z 1 | ||
| 909 | |b 028583 | ||
| 960 | |a ΙΑΝΟΥΑΡΙΟΣ 2009 | ||
Εγγραφή στο Ευρετήριο Αναζήτησης
| _version_ | 1780545232841998337 |
|---|---|
| author | McDonald Malcolm 1938- |
| author_facet | McDonald Malcolm 1938- |
| author_role | 070 |
| author_sort | McDonald Malcolm 1938- |
| author_variant | m m mm |
| building | Campus Library II |
| collection | LIB2 Catalog |
| dewey-full | 658.802 |
| dewey-hundreds | 600 |
| dewey-ones | 658 |
| dewey-raw | 658.802 |
| dewey-search | 658.802 |
| dewey-sort | 3658.802 |
| dewey-tens | 650 |
| edition | 5th ed. |
| format | Book |
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|
| id | lib2_1/10134 |
| illustrated | Illustrated |
| institution | University of West Attica |
| isbn | 0 7506 5625 5 |
| language | English |
| physical | xix, 630 p. fig., tabl. 25 cm. |
| publishDate | 2002 |
| publisher | Elsevier Butterworth-Heinemann |
| record_format | marc |
| spelling | 20090108e20042002 y0grey010503 ba eng Marketing plans how to prepare them, how to use them Malcolm McDonald 5th ed. Amsterdam Boston Elsevier Butterworth-Heinemann c2002 xix, 630 p. fig., tabl. 25 cm. Πρόγραμμα "ΑΡΧΙΜΗΔΗΣ" Reprinted 2004 Includes index Μάρκετινγκ Διοίκηση και οργάνωση Μάρκετινγκ Σχεδιασμός ΜΑΡΚΕΤΙΝΓΚ 658.802 McDonald Malcolm 1938- 070 Elsevier Butterworth-Heinemann GR ΠΑ.Δ.Α. Βιβλιοθήκη Πανεπιστημιούπολης 2 20090108 AACR2 INST LIBRARY 20090108 658.802 MCD 000032333 000032333 BK 23 1 |
| spellingShingle | McDonald Malcolm 1938- Marketing plans how to prepare them, how to use them Μάρκετινγκ Διοίκηση και οργάνωση Μάρκετινγκ Σχεδιασμός ΜΑΡΚΕΤΙΝΓΚ |
| title | Marketing plans how to prepare them, how to use them |
| title_auth | Marketing plans how to prepare them, how to use them |
| title_full | Marketing plans how to prepare them, how to use them Malcolm McDonald |
| title_fullStr | Marketing plans how to prepare them, how to use them Malcolm McDonald |
| title_full_unstemmed | Marketing plans how to prepare them, how to use them Malcolm McDonald |
| title_short | Marketing plans |
| title_sub | how to prepare them, how to use them |
| topic | Μάρκετινγκ Διοίκηση και οργάνωση Μάρκετινγκ Σχεδιασμός ΜΑΡΚΕΤΙΝΓΚ |
| topic_facet | Μάρκετινγκ Διοίκηση και οργάνωση Μάρκετινγκ Σχεδιασμός |