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  1. 1
    Market-based management strategies for growing customer value and profitability
    by Best Roger J.
    Published 2005
    Book
  2. 2
    Marketing plans how to prepare them, how to use them
    by McDonald Malcolm 1938-
    Published 2002
    Book
  3. 3
    Can SME firms develop and implement marketing planning? Η ανάπτυξη και η εφαρμογή του marketing plan στις μικρομεσαίες επιχειρήσεις
    Book
  4. 4
    Integrated marketing communications A systems approach
    by Sirgy M. Joseph
    Published 1998
    Book
  5. 5
    Examining the marketing strategy of non profit organisations the case of ActionAid Hellas and its effectiveness on greek society Εξετάζοντας τη στρατηγική marketing των μη κερδοσκοπικών οργανισμών η περίπτωση της ActionAid Hellas και η επιρροή της στην ελληνική κοινωνία
    Book
  6. 6
    Principles and practice of marketing
    by Jobber David
    Published 1998
    Book
  7. 7
    Marketing
    by Bennett Peter D.
    Published 1988
    Book
  8. 8
    Marketing planning in a total quality environment
    Book
  9. 9
    Marketing concepts and strategies
    Book
  10. 10
    Marketing management analysis, planning, implementation, and control
    by Kotler Philip
    Published 1991
    Book
  11. 11
    Market relations An active learning approach
    by Hawkins Nick
    Published 1995
    Book
  12. 12
    Marketing strategy Relationships, offerings, timing & resource allocation
    by Sudharshan Devanathan
    Published 1995
    Book
  13. 13
    Strategic marketing management cases
    Book
  14. 14
    Marketing concepts and strategies
    Book
  15. 15
    Preparing international proposals
    by Bartlett Robert E.
    Published 1997
    Book
  16. 16
    Marketing
    by Skinner Steven J.
    Published 1994
    Book
  17. 17
    Strategic marketing communications New ways to build and integrate communication
    by Smith Paul R., Berry Chris, Pulford Alan
    Published 1997
    Book
  18. 18
    Strategic marketing an applied perspective
    by Alsem Karel Jan
    Published 2007
    Book
  19. 19
    Marketing strategy and competitive positioning
    Book
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